CONCLAVE RESEARCH Interview Questions and Answers

Market research is the process of gathering, analyzing, and interpreting information about a market, product, or service.

• Involves collecting data on consumer preferences, trends, competitors, and market size

• Helps in identifying opportunities and threats in the market

• Used to make informed decisions on product development, pricing, and marketing strategies

Primary quantitative research involves collecting data directly from the source through methods like surveys, experiments, and observations.

• Involves collecting data directly from the source

• Uses methods like surveys, experiments, and observations

• Focuses on numerical data and statistical analysis

• Helps in understanding trends, patterns, and relationships

• Examples: conducting a survey to gather customer feedback, running an

The interview covered basic introduction, KRA/KPI/SLA, and willingness to work night shifts.

• Introduced myself and my background

• Explained KRA (Key Result Area) and KPI (Key Performance Indicator) and how they are used to measure success

• Described SLA (Service Level Agreement) and how it sets expectations for service delivery

• Expressed my willingness to work night shifts if required