Search

Interview Questions

  • Reviews
  • Salaries
  • Interview Questions
  • About Company
  • Benefits
  • Jobs
  • Office Photos
  • Community
+ Contribute
notification
notification
Login
Upload Button Icon Add office photos
Engaged Employer

i

This company page is being actively managed by Cognizant Team. If you also belong to the team, you can get access from here

Cognizant Verified Tick

Compare button icon Compare button icon Compare
3.7

based on 50.4k Reviews

Play video Play video Video summary

Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards

zig zag pattern zig zag pattern

Filter interviews by

Cognizant Senior Digital Marketing Executive Interview Questions and Answers for Experienced

Updated 18 Sep 2024

Cognizant Senior Digital Marketing Executive Interview Experiences for Experienced

1 interview found

Senior Digital Marketing Executive Interview Questions & Answers

user image Anonymous

posted on 7 Apr 2022

I applied via Recruitment Consulltant and was interviewed in Oct 2021. There were 2 interview rounds.

Round 1 - Technical 

(1 Question)

  • Q1. What is Attribution model
  • Ans. 

    Attribution model is a method used to determine how credit for sales and conversions is assigned to touchpoints in a customer's journey.

    • It helps in understanding the effectiveness of different marketing channels.

    • It helps in optimizing marketing campaigns by identifying the most effective channels.

    • There are different types of attribution models such as first touch, last touch, linear, time decay, and position-based.

    • For ...

    • Answered by AI
    Add your answer
Round 2 - One-on-one 

(1 Question)

  • Q1. Types of audiences in facebook ad
  • Ans. 

    There are several types of audiences in Facebook ads, including custom audiences, lookalike audiences, and saved audiences.

    • Custom audiences are created by uploading a list of existing customers or website visitors.

    • Lookalike audiences are created based on the characteristics of an existing custom audience.

    • Saved audiences are created by selecting specific demographics, interests, and behaviors.

    • Other types of audiences in...

    • Answered by AI
    Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident about your abilities. Make sure to explain the concepts and your ideas when it is asked from you. Make your ideas count and try to be creative. Build credibility by sharing experience and learnings from your past case studies.

Skills evaluated in this interview

Interview questions from similar companies

Software Developer Interview Questions & Answers

TCS user image Ashish Kumar

posted on 15 Dec 2021

I applied via Company Website and was interviewed before Dec 2020. There were 4 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Questions on Java,SQL,some trending technologies(IOT,Big data),pattern questions, programming questions with different approaches.
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare basics of DSA, have knowledge about the databases, some common dml ,ddl statements, programming knowledge of a particular language like C,Java, python,etc...have good command on oops concepts... little bit of frameworks knowledge will also help

Senior Software Engineer Interview Questions & Answers

Infosys user image Anonymous

posted on 31 Jan 2022

I applied via Referral and was interviewed before Jan 2021. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. Java questions
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare basic questions

Software Developer Interview Questions & Answers

TCS user image Anonymous

posted on 18 Jun 2022

I applied via Newspaper Ad and was interviewed before Jun 2021. There were 3 interview rounds.

Round 1 - Aptitude Test 
Round 2 - Technical 

(1 Question)

  • Q1. Basic questions of java.
    • Add your answer
Round 3 - HR 

(1 Question)

  • Q1. Intro and other hr related questions.
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Cover the basic questions regarding the programming language.

Software Developer Interview Questions & Answers

Infosys user image Anonymous

posted on 12 Apr 2022

I applied via Referral and was interviewed before Apr 2021. There were 2 interview rounds.

Round 1 - Aptitude Test 

Puzzles, Psychometric Test

Round 2 - One-on-one 

(1 Question)

  • Q1. Some water in 3 Jars question, you had to measure out 5L correctly
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Make the interview interactive, I got this input from another Senior. Before i went into the interview room the volunteers were telling all those who goes into Room No 1 is screwed. I was praying i don't get room no 1. But fortunately for me I got room no 1 because when the interviewer gave me the puzzle and handed over pen and paper he went back to relax his posture and when i explained i will fill the 5L Jar first, he immediately came forward to listen to me, at that moment i knew i got the job because i felt the previous candidates never made their interview interactive and that's why he went back to relax his posture.

Digital Marketing Consultant Interview Questions & Answers

TCS user image Anonymous

posted on 27 Apr 2022

I applied via Referral and was interviewed before Apr 2021. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. Goals, Skills and What have been done
    • Add your answer
Round 3 - HR 

(1 Question)

  • Q1. Tell me about your self
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Easy Interview, not very complex

Software Engineer Interview Questions & Answers

TCS user image Anonymous

posted on 4 Jul 2022

I applied via Walk-in and was interviewed before Jul 2021. There was 1 interview round.

Round 1 - Technical 

(1 Question)

  • Q1. .net questions - routing in asp.net MVC ?
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Nothing . Prepare well for interview on .Net technology stack

Software Developer Interview Questions & Answers

TCS user image Anonymous

posted on 29 Jun 2022

I applied via Company Website and was interviewed before Jun 2021. There were 2 interview rounds.

Round 1 - Aptitude Test 

First round was coding as well as aptitude done together went well I guess focusing on codes helps a lot.

Round 2 - Technical 

(1 Question)

  • Q1. 2nd round included tr and mr round went quite enegritic
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Resume skills matters a lot don't fill resume the technologies you don't even aware of

Analyst Interview Questions & Answers

Infosys user image Anonymous

posted on 14 Apr 2022

I applied via Company Website and was interviewed before Apr 2021. There were 3 interview rounds.

Round 1 - Aptitude Test 
Round 2 - Group Discussion 
Pro Tip by AmbitionBox:
Don’t treat group discussions as an argument. Group discussion is about reaching a meaningful conclusion.
View all tips
Round 3 - Technical 

(1 Question)

  • Q1. Oops About c++ Dbms Data structures
    • Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident during interviews

Software Engineer Interview Questions & Answers

TCS user image Anonymous

posted on 28 Jan 2022

I applied via Campus Placement and was interviewed before Jan 2021. There were 2 interview rounds.

Round 1 - Aptitude Test 

Good

Round 2 - Technical 

(1 Question)

  • Q1. Basic question from C++.Some questions from Data structure and computer architecture.
    • Add your answer

Interview Preparation Tips

Topics to prepare for TCS Software Engineer interview:
  • C++
Interview preparation tips for other job seekers - Prepare well. Aptitude is not very easy so you have to prepare well.
More about working at Cognizant
golden leaf award

#19 Best Mega Company - 2022

golden leaf award

Cognizant Interview FAQs

How many rounds are there in Cognizant Senior Digital Marketing Executive interview for experienced candidates?
Cognizant interview process for experienced candidates usually has 2 rounds. The most common rounds in the Cognizant interview process for experienced candidates are Technical and One-on-one Round.
What are the top questions asked in Cognizant Senior Digital Marketing Executive interview for experienced candidates?

Some of the top questions asked at the Cognizant Senior Digital Marketing Executive interview for experienced candidates -

  1. What is Attribution mo...read more
  2. Types of audiences in facebook...read more
  3. What is cpc? What is digital market...read more

Tell us how to improve this page.

Cognizant Interviews By Designations

Interview Questions for Popular Designations

Interview Questions from Similar Companies

TCS Interview Questions
3.7
 • 10.4k Interviews
Accenture Interview Questions
3.8
 • 8.2k Interviews
Infosys Interview Questions
3.6
 • 7.6k Interviews
Wipro Interview Questions
3.7
 • 5.6k Interviews
Capgemini Interview Questions
3.7
 • 4.8k Interviews
Tech Mahindra Interview Questions
3.5
 • 3.8k Interviews
HCLTech Interview Questions
3.5
 • 3.8k Interviews
Genpact Interview Questions
3.8
 • 3.1k Interviews
LTIMindtree Interview Questions
3.8
 • 2.9k Interviews
IBM Interview Questions
4.0
 • 2.3k Interviews
View all

Fast track your campus placements

National Institute of Technology (NIT), Warangal Placement Questions
33 Interviews
SRM university (SRMU) Placement Questions
21 Interviews
Lovely Professional University (LPU) Placement Questions
15 Interviews
Vellore Institute of Technology (VIT) Placement Questions
11 Interviews
KIIT University, Bhuvaneshwar Placement Questions
9 Interviews
Indian Institute of Technology (IIT), Chennai Placement Questions
9 Interviews
St Josephs College of Engineering, Chennai Placement Questions
7 Interviews
View all
Cognizant Senior Digital Marketing Executive Salary
based on 53 salaries
₹3 L/yr - ₹7.4 L/yr
At par with the average Senior Digital Marketing Executive Salary in India
View more details

Cognizant Senior Digital Marketing Executive Reviews and Ratings

based on 3 reviews

4.0/5

Rating in categories

5.0

Skill development

5.0

Work-life balance

5.0

Salary

5.0

Job security

5.0

Company culture

5.0

Promotions

5.0

Work satisfaction

Explore 3 Reviews and Ratings
Cognizant Salaries in India
Associate
71.9k salaries
unlock blur

₹0 L/yr - ₹0 L/yr

Programmer Analyst
55.5k salaries
unlock blur

₹0 L/yr - ₹0 L/yr

Senior Associate
48.7k salaries
unlock blur

₹0 L/yr - ₹0 L/yr

Senior Processing Executive
28.9k salaries
unlock blur

₹0 L/yr - ₹0 L/yr

Technical Lead
17.5k salaries
unlock blur

₹0 L/yr - ₹0 L/yr

Explore more salaries
Compare Cognizant with

TCS

3.7
Compare

Infosys

3.6
Compare

Wipro

3.7
Compare

Accenture

3.8
Compare
Popular Calculators
Are you paid fairly?
Monthly In-hand Salary Calculator
Gratuity Calculator
HRA Calculator
Salary Hike Calculator
Did you find this page helpful?
Yes No
write
Share an Interview