Area Sales Manager - FMCG - XLRI/IIM/MDI/IIFT (3-8 yrs)

Key Responsibilities:

- Develop and execute sales strategies to achieve regional sales targets.

- Identify new business opportunities and expand the customer base within the assigned territory.

- Manage relationships with distributors, wholesalers, and key retail partners.

- Monitor market trends, competitor activities, and customer preferences to adjust sales strategies accordingly.

- Lead and mentor a team of sales representatives to maximize their performance.

- Ensure proper execution of trade marketing and promotional activities.

- Conduct regular market visits to assess sales performance and identify areas for improvement.

- Prepare sales reports and forecasts to track progress against objectives.

- Collaborate with the marketing and supply chain teams to ensure product availability and visibility.

- Ensure compliance with local regulations and company policies.

Key Requirements:

- Master's degree in Business Administration, Marketing, or a related field.

- Minimum of 5-8 years of experience in FMCG sales, with at least 3 years in a managerial role.