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47 The Phoenix Mills Jobs

Senior Executive - Marketing

2-4 years

Lucknow

1 vacancy

Senior Executive - Marketing

The Phoenix Mills

posted 1d ago

Job Description

* Job Title Executive/Sr. Executive -Marketing

Department / Division

Marketing

External Interface

(Enlist external agencies/authorities that you are required to deal with while discharging your duty)

Agencies Event Management

Government/ regulatory bodies

Retailers

Sponsors

Minimum Qualification

(i.e education, training etc.)

Graduate, MBA (Marketing)

Minimum Experience

2-4 years of experience in retail industry; marketing experience is preferred

Special Skills/Attributes

(required for performing the job effectively)

Knowledge of Advertising and PR concepts

Knowledge of brand building

Knowledge of pricing / budgeting

Overall Purpose/Objective

Of the job

Responsible for creating a brand imagery and communication guideline including creatives, logo, brand positioning etc

Key Responsibilities

(List major responsibilities, that you have, to achieve the key objectives)

Assist in planning the PR and advertising operations to enhance the image of the Centre(Mall) by ensuring regular advertising using all possible media as well as good coverage of various events/ occasions/ initiatives, etc

Manage events planning by giving ideas for events to be conducted, evaluate the ideas with the Manager on various parameters of budget required, PR mileage, terms of sponsorship and execution

Identifying the event execution/ management, creative agency, online advertising agency etc. and support the Managers in empanelment of the same

Monitor all the activities of the agency on a regular basis to track their activities and adherence to the timelines

Effective use of various social networking sites (Facebook, Twitter, Instagram, YouTube etc.) maintaining a connect with select target audience and for promotion of various initiatives of the Centre

Support the marketing branding efforts for specified number of retailers and also support the smooth execution of the retailer events

*

Minimum Qualification

(i.e education, training etc.)

Graduate, MBA (Marketing)


Employment Type: Full Time, Permanent

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Prepare for Senior Marketing Executive roles with real interview advice

Top The Phoenix Mills Senior Marketing Executive Interview Questions

Q1. Why luxury sales and how will you execute?
Q2. What do you know about warehouse IT setup
Q3. What do you know about datacenter management
View all 8 questions

What people at The Phoenix Mills are saying

5.0
 Rating based on 1 Senior Marketing Executive review

Likes

Job security & safety Measures

  • Skill development - Excellent
  • +4 more
Dislikes

Nothing as such

Read 1 Senior Marketing Executive review

Senior Marketing Executive salary at The Phoenix Mills

reported by 13 employees with 2-7 years exp.
₹4 L/yr - ₹6 L/yr
11% less than the average Senior Marketing Executive Salary in India
View more details

What The Phoenix Mills employees are saying about work life

based on 280 employees
54%
51%
64%
99%
Strict timing
Alternate Saturday off
No travel
Day Shift
View more insights

The Phoenix Mills Benefits

Health Insurance
Soft Skill Training
Job Training
Cafeteria
Team Outings
Work From Home +6 more
View more benefits

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