Assistant Manager- Copywriting

Key Objectives:

• We are seeking a talented and creative Copywriter to join our team.
• The ideal candidate will craft compelling and engaging content across marketing, social & digital marketing .
• As a Copywriter, you will collaborate with cross-functional teams to develop brand-consistent messaging that resonates with our target audience.
• You should possess strong writing skills, a keen eye for detail, and the ability to adapt your tone and style to suit different campaigns and audiences.
• Content strategy, ideation for key campaigns
• Ideation, copy , content planning for key events, collection drops, events for the marketing function.
• Launch ideas for new ambassador onboarding / launch
• Social and CRM copy for marketing drops and events

Eligibility Criteria and Functional Competencies Required:

• Relevant experience as a social content writer
• Should have a strong command of language
• Need to be quick in thinking and creating content.
• Must be aware of all latest social trends & lingo.
• Needs to be tracking brand s social media conversation
• Should be able to understand global direction and create copy for PUMA India social handles
• Collaborate with media team and use their insights for copy for social & digital channels.
• Should understand the basics of fashion & fashion-terms
• Should be able to adapt to changes, be open and receptive to feedback, and should be able to work with multiple stakeholders.