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Engaged Employer

Ernst & Young

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3.4

based on 10.8k Reviews

Video summary

1 Ernst & Young Marketing Manager Job

CBS-BMC-Brand and Marketing-Marketing Management-Marketing Manager

Ernst Young

3.4

based on 10.8k Reviews

4-5 years

Kochi

1 vacancy

CBS-BMC-Brand and Marketing-Marketing Management-Marketing Manager

Ernst & Young

posted 22d ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Adobe Data Analytics Computer Networking Consulting Social Media Marketing

+ 4 more

Job Description

As the Campaign Manager, you will orchestrate end-to-end execution of multi-channel marketing initiatives, collaborating closely with BMC program leaders and managers. By leveraging your proven expertise in campaign management and Brand & Marketing, you will craft and execute strategic campaign plans, oversee budgets and timelines, and analyze performance metrics. Your role will also involve nurturing relationships with internal and external stakeholders, ensuring all campaigns align with our rigorous quality and effectiveness standards.

As a Campaign Manager, you will be hands-on in campaign execution. From devising timelines and managing budgets to handling various campaign channels such as social media, digital, events, and print, you will oversee the entire process. Analyzing campaign performance and deriving insights will also be a key responsibility.

Your key responsibilities

Campaign Management Devise, execute, and optimize multi-channel marketing campaigns across diverse platforms, aligning each initiative with business objectives and leveraging EYs business insights. Methodically track and manage campaign budgets to ensure efficient resource allocation, promptly addressing any deviations from the plan.
Stakeholder Collaboration Forge strong partnerships with Global Delivery Services, external vendors, and other stakeholders, fostering an environment of collaboration to achieve campaign objectives.
Performance Analysis Employ analytical tools (e.g., Google Analytics, Sprinklr, Adobe Analytics) to fine-tune campaigns and identify enhancement opportunities. Produce comprehensive performance reports for executive-level stakeholders.
Program Support Provide essential administrative support to the BMC team, including calendar management, meeting scheduling, and presentation preparation. Conceptualize, organize, and execute hybrid events such as webinars, podcasts, and roundtables, targeting and engaging the most pertinent buyer segments.

Skills and attributes for success

Campaign Management Proven ability to oversee multi-channel marketing campaigns, from concept to completion, aligning with business goals.
Organization and Prioritization Strong organizational skills for multitasking with precision.
Business Acumen In-depth understanding of our companys landscape and strategic priorities.
Communication Exceptional written and oral communication skills, conveying complex ideas effectively.
Analytical and Critical Thinking Proficiency in analytical thinking and creative problem-solving.
Networking, Teamwork, and Stakeholder Management Skilled in building relationships with internal and external stakeholders.
Data Analytics and Visualization Experience with tools like Tableau, Adobe Analytics, and Google Analytics.
Email Marketing and Social Media Management Familiarity with email marketing tools, Google AdWords, social media platforms (e.g., Sprinklr, Hootsuite).
Creative Problem Solving Ability to innovate solutions bridging BMC expectations and GDS capabilities.
Stakeholder Feedback Skill in collecting and applying stakeholder feedback for campaign enhancements.
Team Leadership A motivational team player adaptable during peak periods.

To qualify for the role, you must have

Education Bachelors degree in business administration, marketing, or a related field is required. An MBA or MS in Marketing is preferred.
Experience Over 4 years of end-to-end campaign management experience and more than 9 years in B2B marketing, preferably within professional services or similar sectors. Proven expertise in managing global-level processes and projects.

Ideally, you ll also have

Prior experience in B2B Brand & Marketing settings.
Track record of event execution, B2B brand exposure, and project management.
Familiarity with digital marketing analytics and bridging expectations with capabilities.