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153 LTIMindtree Jobs

Adobe Analytics Specialist

8-13 years

Bangalore / Bengaluru

1 vacancy

Adobe Analytics Specialist

LTIMindtree

posted 1d ago

Job Role Insights

Flexible timing

Job Description

As the Digital Analyst you are responsible for contributing to the enterprise approach to digital analytics You will deliver insight that supports decisionmaking and the design of personalised and engaging experiences for members and customers Key to this role will be advising marketing and business development in the definition and implementation of measurement strategies delivering relevant frequent crosschannel performance reports with meaningful actionable insights
Working with the Digital Marketing Team and key stakeholders across the wider business you will drive datadriven decision making by analysing how prospective and existing B2B and B2C customers interact across our touchpoints to recommend performance improvement opportunities across the business You will use your expertise in Adobe Analytics to derive key insights that optimise digital experiences As a digital analyst in the organisation you will be responsible for keeping abreast of industry trends and leading best practice in this area
About You
You will come to us with indepth knowledge of the Adobe suite of products including bringing your expertise with Adobe Analytics and hands on experience leveraging these tools to drive actionable insights and enhance marketing strategies If this sounds like you read on
You will also come with
  • Handson experience in implementing Adobe Analytics tracking code across digital properties configuring custom variables events eVars props to track key metrics and user interactions
  • Expertise in Digital Analytics with a strong portfolio showcasing successful data analysis and optimisation projects that have driven digital marketing performance and ROI
  • Proficiency in manipulating and transforming raw data from Adobe Analytics with SQL to be used for analytics and visualisation in Power BI
  • Collaborative mindset with the ability to work closely with crossfunctional teams including Marketing Journey Analytics IT UXUI designers and content creators
  • Experience in developing and maintaining Adobe and Power BI dashboards and reports to provide stakeholders with realtime insights into digital performance metrics KPIs and trends
  • Strong understanding of channel attribution models and experience refining them to ensure accurate attribution of conversions optimising marketing spend and improving campaign strategies
  • Strong analytical skills with the ability to identify opportunities for optimisation and improvement based on insights and drive datacentric decisionmaking processes
  • Experience in conducting AB testing and multivariate testing to evaluate the effectiveness of digital initiatives and make datadriven recommendations for optimisation
  • Experience working with omnichannel marketing and CX analytics
  • Strong business acumen and ability to communicate insights to stakeholders so they are well understood and will drive action from insight
  • Continuous learning orientation staying informed about industry trends best practices and emerging technologies in digital analytics to recommend innovative solutions and enhance digital capabilities
And theres more
  • Reportingdata analysis tools and platforms Adobe Analytics SQL PowerBI Databricks
  • Marketing tools such as Marketo Haiilo Google Ads or equivalent Martech platforms
  • Keyword Analysis Tools Proficiency with tools like SEMrush Ahrefs Similar web or Google Search Console
  • CRM such as Microsoft Dynamics 365 CE or equivalent CRM
  • C Frontend development expertise in Javascript
  • Programming experience in the following languages SQL R or Python

Employment Type: Full Time, Permanent

Read full job description

Prepare for Analytics Specialist roles with real interview advice

Top LTIMindtree Analytics Specialist Interview Questions

Q1. Prime Numbers Identification Given a positive integer N , your task is to identify all prime numbers less than or equal to N . Explanation: ... read more
Q2. there are 3 wheels. each can travel only 5kms. everytime you want to use the wheel to move forward, you have to use 2 of them. what is the m ... read more
Q3. 1) If you are given a card with 1-1000 numbers and there are 4 boxes. Card no 1 will go in box 1 , card 2 in box 2 and similarly it will go. ... read more
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What people at LTIMindtree are saying

5.0
 Rating based on 1 Analytics Specialist review

Likes

Great place to work

  • Salary - Excellent
  • +6 more
Dislikes

Low Appraisals and promotions

Read 1 Analytics Specialist review

Analytics Specialist salary at LTIMindtree

reported by 2 employees with 7 years exp.
₹12.9 L/yr - ₹16.4 L/yr
18% less than the average Analytics Specialist Salary in India
View more details

What LTIMindtree employees are saying about work life

based on 21k employees
71%
85%
61%
91%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

LTIMindtree Benefits

Submitted by Company
Accelerated Talent Management
Inclusive, Diverse & Equitable Workplace
Time-Off for Birthdays & Anniversaries
Experience the Legacy of L&T Group
Hybrid Work Setup and Flexibility
Submitted by Employees
Work From Home
Cafeteria
Health Insurance
Soft Skill Training
Job Training
Free Transport +6 more
View more benefits

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