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LTIMindtree
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149 LTIMindtree Jobs
SFMC+Marketo Developer
LTIMindtree
posted 6d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Manage endtoend email campaign production and execution including planning list segmentation setup testing execution reporting and optimization in Marketo
- Collaborate with crossfunctional stakeholders to create and deliver highly targeted marketing campaigns emails retentionreactivation programs and customer success communications
- Ensure email messages are properly constructed to adhere to industry best practices deliverability mobile rendering open rates etc
- Conduct quality assurance on all versions of an email campaign
- Report on results and provide insights and recommendations to the marketing organization
- Devise new email strategies to improve overall channel performance including creative optimization AB split testing developing automated and triggered campaigns
- Troubleshoot campaigns email deliverability lead flow and lead scoring
- Create scalable processes that ensure best practices in campaign setup conversion nurturing and database management
- Proven project management and prioritization skills
- Experience with work management software is a plus
- Demonstrated proficiency with a marketing automation tool preferably Marketo and a CRM preferably Salesforce
- Strong understanding of JavaScript and HTML
- Handson experience in technical SEO
- Proven ability to improve website performance including loading speed and Core Web Vitals
- Excellent written and verbal communication skills
- Ability to understand business problems and deliver targeted solutions
- ACC SFMC and any other Marketing Automation experience
Employment Type: Full Time, Permanent
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What people at LTIMindtree are saying
Rating based on 13 Developer
reviews
Anonymous · Engineering - Software & QA
in Bangalore / Bengaluru
Good hybrid structure
- Job security - Good
Hike and learning is compromised
- Skill development - Poor
Developer salary at LTIMindtree
What LTIMindtree employees are saying about work life
LTIMindtree Benefits
Accelerated Talent Management Inclusive, Diverse & Equitable Workplace Time-Off for Birthdays & Anniversaries Experience the Legacy of L&T Group Hybrid Work Setup and Flexibility 
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