E-Commerce - Sr. Executive

Key Responsibilities:

1. Product Listing & Optimization:

Create, update, and optimize product listings on Amazon and Flipkart.

Ensure accurate and engaging product titles, descriptions, bullet points, and images as per platform guidelines.

Monitor and improve listing quality scores.

2. Advertisement Management:

Develop and execute Amazon and Flipkart ad campaigns (sponsored ads, display ads, etc.).

Optimize campaigns to improve ROI and maintain ACOS targets.

Analyze ad performance and recommend strategies for improvement.

3. SEO & Keyword Optimization:

Perform keyword research to optimize product titles, descriptions, and backend keywords.

Implement SEO strategies to enhance product discoverability and organic ranking.

4. Platform Audits & Compliance:

Conduct regular audits to ensure adherence to platform policies and resolve issues promptly.

Monitor performance metrics such as Buy Box percentage, conversion rates, and return rates.

5. Sales Enhancement Strategies: Analyze sales trends and develop strategies to boost revenue and market share. o Identify opportunities for promotions, deals, and campaigns to improve sales performance.

6. E-Commerce GTM Strategies:

Collaborate with cross-functional teams to design and execute GTM strategies for new product launches.

Develop pricing strategies and promotional calendars in line with market demand.

7. Platform Analysis:

Generate insights from sales data, customer feedback, and competitor analysis.

Prepare performance reports with actionable recommendations for continuous improvement.