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Associate Director- New Funnels
4-9 years
Kolkata, Mumbai, New Delhi + 4 more
1 vacancy
Associate Director- New Funnels
Interview Kickstart
posted 3hr ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Program Management:
- Lead and coordinate multiple growth funnel projects from conception to execution, ensuring alignment with organizational objectives.
- Develop and maintain detailed project plans, timelines, and budgets to track progress and deliver projects on schedule.
- Facilitate cross-functional collaboration among marketing, data, and technology teams.
- Funnel Design and Optimization:
- Design modern, multi-stage marketing funnels that reflect the evolving, non-linear customer journey.
- Identify and address drop-off points within funnels to improve conversion rates and customer engagement.
- Implement omnichannel marketing strategies that integrate seamlessly across platforms.
- AI-Driven Automation:
- Leverage AI tools and technologies to automate repetitive tasks, personalize customer interactions, and optimize campaigns in real-time.
- Integrate AI-powered systems for audience segmentation, predictive analytics, and automated A/B testing.
- Ensure all AI systems comply with data privacy regulations and ethical standards.
- Data and Analytics:
- Use advanced data analytics to derive actionable insights and inform strategy.
- Track and report on key performance indicators (KPIs) to measure funnel effectiveness.
- Develop dashboards and visualizations to communicate progress and results to stakeholders.
- Stakeholder Engagement:
- Serve as the primary point of contact for senior leadership and other stakeholders.
- Present project updates, insights, and recommendations to drive informed decision-making.
- Experience: Minimum 5 years of experience in program management, with a focus on marketing funnels, AI automation, and data analytics.
- Technical Skills:
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, Salesforce).
- Expertise in AI-driven tools for marketing automation and data analysis.
- Strong knowledge of data visualization tools (e.g., Tableau, Power BI).
- Analytical Skills: Exceptional ability to analyze complex data and translate it into actionable strategies.
- Leadership Skills: Proven track record of leading cross-functional teams and managing multiple projects simultaneously.
- Communication Skills: Excellent verbal and written communication skills, with the ability to present technical concepts to non-technical stakeholders.
- Experience in industries such as e-commerce, insurance, real estate, or B2B technology.
- Certifications in project management (e.g., PMP, ScrumMaster) and data analytics.
- Demonstrated success in scaling marketing strategies using AI and automation.
Employment Type: Full Time, Permanent
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Rating based on 4 Associate Director
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Anonymous · Other
Great place to work
- Salary - Excellent
Usual issues with a Startup at this dynamic and bad market
Associate Director salary at Interview Kickstart
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Interview Kickstart Benefits
Work From Home Team Outings Health Insurance Psychological Counselling Home Office Setup Allowance 
Health Insurance 
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Team Outings 
Soft Skill Training 
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