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Hike

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3.9

based on 54 Reviews

12 Hike Jobs

Lead User Acquisition - Global

Hikeapp

3.9

based on 54 Reviews

5-10 years

Remote

1 vacancy

Lead User Acquisition - Global

Hike

posted 12hr ago

Job Role Insights

Flexible timing

Key skills for the job

Manual Testing Data Analytics SEO Gaming Market Research Analytical Chemistry

+ 3 more

Job Description

As the Lead for User Acquisition (Global), your mission will be to scale our presence in one of the most competitive and exciting markets. You will be required to acquire users and then acquire even more!

You ll be at the forefront of designing and executing high-impact strategies to attract and retain users, driving growth for our product in the global market. By leveraging your expertise in data-driven acquisition and marketing innovation, you ll ensure that our brand not only captures attention but also builds loyalty among users. If you re ready to make a mark and lead transformative growth, this role is for you!

Here are the skills experience we are looking for...

5+ years of experience in user acquisition, ideally in Mobile Gaming, Web3, Consumer tech, or B2C domains.
Proven expertise in launching and scaling user acquisition strategies in competitive markets.
Strong analytical mindset with a track record of leveraging data to optimize performance marketing campaigns.
Experience working with platforms like TikTok, Twitch, Discord, or other community-driven spaces to build engagement and drive acquisition.
Deep knowledge of user acquisition channels, including paid ads (Google, Facebook, etc), influencer collaborations, partnerships, and more.
Experience with virality strategies, such as referral programs, social sharing campaigns, and creative ways to encourage organic growth.
Expertise in SEO and ASO, with a strong understanding of how to optimize search rankings and app store visibility to drive discovery.
Proficiency in ORM techniques to ensure a strong, positive brand presence across platforms and address user feedback effectively.
Experience with A/B testing and experimentation to refine targeting, messaging, and performance.
Proficiency with marketing tools such as Clevertap, Branch, Google Ads, and analytics platforms.
Strong cross-functional collaboration skills, working effectively with creative, product, and marketing teams.
Comfortable in a fast-paced, remote-first environment with the ability to balance strategic thinking with hands-on execution.

How you ll make the magic happen...

Strategy: Create and execute tailored user acquisition strategies to expand our footprint in the U.S. market.
Strategy: Leverage data insights and market research to refine targeting, positioning, and messaging for campaigns.
Strategy: Own go-to-market initiatives for new features, ensuring seamless execution and impactful results.
Strategy: Stay ahead of industry trends to explore new acquisition channels and maintain a competitive edge.
Strategy: Stay ahead of industry trends to explore new acquisition channels, such as Twitch, Discord, SEO, and ASO, while driving virality to amplify user growth.
Strategy: Implement ORM strategies to build and sustain a positive brand image in the market.
Operations: Utilize platforms like TikTok, Twitch and Discord to create community-driven campaigns and foster engagement.
Operations: Partner with design and creative teams to develop engaging marketing assets that resonate with users.
Operations: Track, analyze, and optimize campaign performance to maximize efficiency and ROI.
Operations: Build relationships with external partners and influencers to amplify brand visibility and acquisition efforts