Design Qandy - Manager - Marketing (4-10 yrs)

Role: Marketing Manager

Location: Mumbai

Who are we?

- Design Qandy is a personalized luxury interior design and furniture company. With Head Quarters and Experiential Design Centre situated at Marine Drive, an iconic location in South Mumbai, Design Qandy is committed to creating unique and personalized spaces for our clients. We take pride in delivering customized luxury home dcor solutions to our clients who value quality and craftsmanship.

To know more about us, visit www.designqandy.com and https://instagram.com/designqandy

- We are a lean team of high performing go-getters who take ownership of their roles in the organization. Debates and discussions are an important part of our culture and we encourage people to bring unique perspectives to the conversations.

- Most importantly, we love solving problems. If you think you're cut out from a similar cloth, we'd encourage you to apply to this role.

What would you be required to do?

Planning campaigns/marketing activities

- Concept formulation based on the brief and business objective

- Liaison with the Creative Agency for content, Creatives, Artworks and other assets for ongoing campaigns (both internal and external)

- Keep abreast of new developments and incorporating them as per the brand fit

Social Media Marketing:

- Responsible for driving the Social Calendar (Creatives, Post Copies)

- Design and drive Paid Marketing Campaigns to deliver Quality leads for Sales Team

- Plan and execute geographical boosting for Brand Awareness, engagement, and reach

- Implement 360 Degree Digital marketing plan including all the suitable platforms, being Instagram, Facebook, YouTube, Twitter, Pinterest

- Tracking output performance metrics (Monthly enquiries, Gallery visitors, etc.)

- Manage reports and data analysis with all external stakeholders/ agencies

Website and SEO:

- Keyword planner and tracker - Incorporate the same in the Blog content

- GMB Progress tracker - aid the performance with reviews and GMB optimization

- Timely changes on the website - addition of new content, FAQs, media

- Plan and work on platforms aiding Organic Search - Wikipedia, Quora

Collaterals:

- Ensure timely availability of the Promotional collaterals - Renders, Brochures, Folders, and other assets, as per need

- Approve/close commercials with various vendors to print the assets

Media Houses:

- Coordinate with multiple media houses like Vogue, AD, Elle Dcor, HELLO! regarding Brand and event collaborations

Events:

- Plan and collaborate with internal team/vendors/agencies for execution

Hampers:

- Conceptualize and collaborate with internal team/vendors/agencies for execution

Inserts:

- Oversee the focused location-wise mapping

- Coordinate the planning and tracking of insert activity vs enquiries

Performance tracking:

- Analyse the spends vs results for all the marketing activities, maintain reports and share with the stakeholders.

Coordinating with Shoot and Edit team:

- Shoots: Scout Vendors and attain a profitable win-win team

- Responsible for Product photoshoot and Video assets (incorporating multiple rounds of edits, to arrive at desired outcome)

Skills needed:

- Master's degree in marketing, business administration, or similar.

- Extensive knowledge of marketing strategies, channels and branding

- Superb leadership, communication, and collaboration abilities

- Exceptional analytical and problem-solving skills

- Experience with a luxury brand

- Strong time management and organizational abilities