Croma - Category Manager (6-12 yrs)

Buy, range and manage the category based on the demands and expectations of our customers.

Develop the category strategy (business plan) annually and review quarterly

Prepare the annual category budget with Finance Input

Ensure fair, consistent and competitive pricing on all merchandise

Achieve category Sales and Gross Profit Budgets

Monthly reporting and ad hoc reviews of category financial performance

Analysis and monitoring of market activities for threats and opportunities

Identify and source new products and suppliers from both India and overseas. Also consolidate the number of suppliers for existing products where commercially appropriate

Evaluate products to be ranged and deleted.

Negotiate and set up buyer contract and negotiate promotional plans and rebates with suppliers.

Ensure all deadlines are met for the category in all areas

Manage the launch of new products into the market to ensure first to market for all critical new lines

Work with the Buyer to develop item level and promotional forecasting.

Update and adjust store and promotional models.

Respond to customer complaints regarding category products

Prepare advertising submissions and attend relevant meetings to brief advertising agency

Check advertised offers to ensure adequate stock to cover promotional demand

Analyse effectiveness of promotions

Ensure Buying process and policies are implemented with regards to pricing, recalling of stock, advertising and introduction on new lines