Executive - Marketing

Role & responsibilities

• Support market research and analysis to assess trends, brand awareness, and competitive landscapes.
• Contribute to the development of story ideas and opportunities to enhance ATPI's thought leadership, to drive awareness, engagement, and virality.
• Support the creation of compelling content for digital platforms, presentations, and other marketing materials, ensuring timely delivery.
• Provide support on-site events, trade shows, and webinars to promote ATPIs services.
• Collaborate with commercial teams to understand business goals and create impactful communications that build advocacy for ATPI.
• Assist in the planning and execution of BTL marketing campaigns targeting specific objectives and demographics.
• Compile and report on campaigns and communication activities, providing results and actionable insights to the Marketing Manager
• Help manage and grow engagement across ATPIs owned media channels.

Preferred candidate profile

• Bachelors degree in marketing, Communications, or a related field.
• 3 + years related experience in B2B Marketing
• Proven experience in search engine marketing, social media advertising, and email marketing
• Prior experience with tools like HubSpot, Canva, Google Analytics, Adobe Indesign & Illustrator