Digital Marketing Manager - Google & Meta Ad (8-10 yrs)

Experience:

- 8 years and above in Digital Marketing, Google Ads/Meta Ads

- 8-10 years of experience in Digital Marketing, Google Ads/Meta Ads

- Lead the development of quarterly paid media channels plan, focusing on scalability

- Oversee the planning, creation, management, measurement, and optimization of campaigns across paid media channels

- Effectively allocate and manage budgets, ensuring cost-effective strategies while maximizing ROI

- Expert in paid media channels, Google and META Ads

- Campaign Management and Optimization

- Budget Allocation and Management

- ROI from Performance Marketing Spends

- Lead to Pay ratio

- Cost per Lead

- Platform traffic

- Lead delivery as per quarterly/monthly targets

- Timely execution of campaigns ( TAT)