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Brand & Comm Strategy Sr Analyst

5-8 years

₹ 3 - 20L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Mumbai

Brand & Comm Strategy Sr Analyst

Accenture

posted 13d ago

Job Description






Skill required:
Marketing Operations - Operations Management



Designation:
Brand & Comm Strategy Sr Analyst



Qualifications:
Any Graduation



Years of Experience:
5 to 8 years



What would you do?
Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design
  • The Wild Bean Café Brand Execution Advisor plays a pivotal role in ensuring the effective implementation and consistency of the brand's identity across multiple locations.
  • This position is responsible for supporting the development and execution of brand initiatives, ensuring alignment with strategic objectives, and driving customer satisfaction by delivering a high-quality and cohesive brand experience.
  • The role focuses on executing marketing strategies, supporting store operations, and monitoring brand performance to enhance customer engagement and loyalty.An area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. It involves the responsibility of ensuring that business operations are efficient in terms of using as few resources as needed and effective in terms of meeting customer requirements



    What are we looking for?
  • Proficiency in branding and marketing strategies.
  • Strong understanding of retail and customer service operations.
  • Data analysis and reporting skills to track performance metrics.
  • Knowledge of digital marketing tools and platforms.
  • Proficiency in Microsoft Office Suite and design tools (e.g., Adobe Creative Suite).
  • Excellent communication and interpersonal skills.
  • Strong organizational and project management abilities.
  • Creative thinking with a customer-centric approach.
  • Attention to detail and a commitment to quality.
  • Ability to work collaboratively with cross-functional teams.
  • Problem-solving skills with the ability to manage competing priorities.experience in brand management, marketing, or retail operations.
  • Experience in the food and beverage or hospitality sector is highly desirable.
  • Proven track record of executing brand strategies and driving customer engagement.
  • Experience collaborating with franchise or multi-site operations is a plus.


    Roles and Responsibilities:
  • Ensure adherence to the brand's guidelines across all customer touchpoints, including product presentation, store layout, and marketing materials.
  • Collaborate with the marketing team to roll out campaigns and promotions tailored to customer preferences and market trends.
  • Operational Excellence:Work closely with operations teams to ensure brand standards are integrated into day-to-day store activities and services.
  • Partner with franchisees, store managers, and external agencies to ensure seamless execution of brand initiatives.
  • Analyze brand performance metrics, customer feedback, and market trends to identify opportunities for improvement and innovation.
  • Provide training and resources to store teams to enhance understanding and implementation of brand strategies.
  • Address brand execution challenges promptly, ensuring high standards of service and customer satisfaction.
  • Ensure all brand activities adhere to relevant legal and regulatory requirements.


    Qualifications


    Any Graduation

  • Employment Type: Full Time, Permanent

    Read full job description

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    What people at Accenture are saying

    3.8
     Rating based on 1.4k Senior Analyst reviews

    Likes

    All depends on the project, your colleagues and manager. If these are good then you will enjoy working. Some good learning modules are there.

    • Job security - Good
    • +2 more
    Dislikes

    No increment last year, same is expected this year. Very high variable pay.

    Read 1.4k Senior Analyst reviews

    Senior Analyst salary at Accenture

    reported by 17.4k employees
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    ₹5.4 L/yr - ₹21 L/yr
    46% more than the average Senior Analyst Salary in India
    View more details

    What Accenture employees are saying about work life

    based on 56.6k employees
    65%
    85%
    67%
    75%
    Flexible timing
    Monday to Friday
    No travel
    Day Shift
    View more insights

    Accenture Benefits

    Free Transport
    Cafeteria
    Work From Home
    Gymnasium
    Health Insurance
    Soft Skill Training +6 more
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    Mumbai Office
    1st, 2nd, 3rd, & 4th Office Level, Building No. 02, Mindspace, Serene Properties IT/ITES SEZ, Thane-Belapur Road, Airoli, Navi MumbaiMumbai, India, Mumbai
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