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Webragger Digital Marketing Manager Interview Questions, Process, and Tips
Webragger Digital Marketing Manager Interview Experiences
1 interview found
I applied via Company Website and was interviewed in Jan 2019. There were 4 interview rounds.
Interview Questionnaire
7 Questions
- Q1. In what segments you can categorize digital marketing?
- Ans.
Digital marketing can be categorized into various segments based on the channels and techniques used.
Search engine optimization (SEO)
Social media marketing
Email marketing
Content marketing
Pay-per-click advertising (PPC)
Affiliate marketing
Mobile marketing
Video marketing
- Q2. Are you aware of the difference between direct marketing and branding?
- Ans.
Yes, direct marketing focuses on immediate sales while branding focuses on long-term brand recognition and reputation.
Direct marketing aims to generate immediate sales and leads through targeted advertising and promotions.
Branding focuses on creating a strong brand identity and reputation to build customer loyalty and trust.
Direct marketing often involves personalized communication and direct response tactics like emai...
- Q3. What is Influencer Marketing and its role ?
- Ans.
Influencer Marketing is a type of marketing that involves using influential people to promote a brand or product.
Influencer Marketing involves partnering with individuals who have a large following on social media platforms.
The goal is to leverage the influencer's reach and credibility to promote a brand or product.
Influencer Marketing can take many forms, including sponsored posts, product reviews, and endorsements.
In...
- Q4. Do you think Instagram is perfect fit to run Influencer marketing campaign over Facebook ?
- Ans.
Yes, Instagram is a perfect fit for running influencer marketing campaigns over Facebook.
Instagram has a larger user base of influencers compared to Facebook.
Instagram's visual nature makes it ideal for showcasing products and services through influencers.
Instagram's engagement rate is higher than Facebook, making it more effective for influencer marketing.
Instagram's Stories feature allows for authentic and real-time ...
- Q5. What are the different ways to promote digital marketing?
- Ans.
Different ways to promote digital marketing include social media, email marketing, SEO, PPC advertising, content marketing, and influencer marketing.
Utilize social media platforms to reach a wider audience
Create and send targeted email campaigns
Optimize website for search engines using SEO techniques
Run pay-per-click advertising campaigns on search engines and social media
Produce high-quality content to attract and eng...
- Q6. Name some areas where keyword optimization is done?
- Ans.
Keyword optimization is done in various areas to improve search engine rankings and increase website traffic.
On-page optimization (title tags, meta descriptions, header tags, content)
Off-page optimization (anchor text, backlinks)
Local SEO (Google My Business, local keywords)
Mobile optimization (mobile-friendly website, voice search optimization)
E-commerce optimization (product titles, descriptions, categories)
Video opt...
- Q7. Why is online marketing preferred more than offline marketing?
- Ans.
Online marketing offers wider reach, better targeting, and cost-effectiveness compared to offline marketing.
Online marketing allows businesses to reach a larger audience through various channels such as social media, email, and search engines.
It offers better targeting options through data analysis and personalized advertising.
Online marketing is more cost-effective than traditional marketing methods like TV or print a...
Interview Preparation Tips
Skills evaluated in this interview
Top trending discussions
Interview questions from similar companies
(1 Question)
- Q1. Technical based details questions
(1 Question)
- Q1. Technical in details questions
Case studies to be written in detail
(1 Question)
- Q1. Technical & scenario based questions
(1 Question)
- Q1. Adobe digital.marketing capabilities AEP knowledge How we build websites for scale for multi locale, multi country How themes are externalised How we keep fewer components and maintain more sites
- Ans.
Adobe digital marketing capabilities, AEP knowledge, and website scaling for multi-locale/country
Adobe digital marketing capabilities include AEP knowledge for personalized marketing
We build websites for scale by using a CMS with multi-language and multi-country support
Themes are externalized to allow for easy updates and maintenance
We keep fewer components by using a modular design approach
Examples of CMS platforms fo...
(1 Question)
- Q1. More on experience and real time.scenarios
(1 Question)
- Q1. Expectation, salary package
Interview Preparation Tips
Selected
I applied via LinkedIn and was interviewed in Dec 2022. There were 2 interview rounds.
(2 Questions)
- Q1. Experience. Education. Knowledge
- Q2. What's your Location
Interview Preparation Tips
I applied via Naukri.com and was interviewed in Jun 2022. There were 2 interview rounds.
Reasoningand anything current affairs
Interview Preparation Tips
(2 Questions)
- Q1. How to handle deadlines?
- Ans.
Handling deadlines requires effective time management, prioritization, and communication.
Break down tasks into smaller, manageable chunks
Use tools like calendars and project management software to track deadlines
Prioritize tasks based on urgency and importance
Set realistic deadlines and communicate any potential delays in advance
Delegate tasks when necessary to meet deadlines
Regularly review progress and adjust timelin
- Q2. Previous experience
I applied via Job Fair and was interviewed in Mar 2024. There was 1 interview round.
(4 Questions)
- Q1. Direct interview
- Q2. I need to improve my strength
- Q3. I need to improve our company
- Q4. Thanks for everything
Interview Preparation Tips
(1 Question)
- Q1. Tell me about your self
Logical Reasoning questions
(1 Question)
- Q1. Why should I hire your..?
Group discussion with hr
(1 Question)
- Q1. Final Manager Round
Digital Marketing Executive Interview Questions & Answers
Teleperformance
Anonymous
posted on 12 Jun 2024
(2 Questions)
- Q1. Explain google ads
- Ans.
Google Ads is an online advertising platform created by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Google Ads allows advertisers to bid on keywords to display their ads in Google's search results.
Advertisers can create different types of ads, including text ads, disp...
- Q2. What is ctr, ppc
- Ans.
CTR stands for click-through rate, which is the percentage of people who click on a specific link compared to the total number of people who see the link. PPC stands for pay-per-click, which is a type of online advertising where advertisers pay a fee each time their ad is clicked.
CTR is calculated by dividing the number of clicks on a link by the number of impressions (views) of the link, and then multiplying by 100 to...
Skills evaluated in this interview
I applied via Campus Placement
Banking level test you need to clear
Current topics & Related to economy banking
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