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Performance marketing
CPC stands for Cost Per Click, which is a metric used in online advertising to measure the cost of each click on an advertisement.
CPC is calculated by dividing the total cost of a campaign by the number of clicks it receives.
It is an important metric in online advertising as it helps determine the effectiveness and efficiency of a campaign.
For example, if a campaign costs $100 and receives 50 clicks, the CPC would be $
CPR in marketing stands for Customer Problem Resolution.
CPR in marketing refers to addressing and resolving customer issues or complaints in a timely and effective manner.
It involves actively listening to customers, empathizing with their concerns, and providing solutions to their problems.
By practicing CPR in marketing, companies can improve customer satisfaction, loyalty, and retention.
Examples include offering refun...
To do SMS marketing, you need a list of phone numbers, a platform to send messages, and compliance with regulations.
Obtain a list of phone numbers from customers or leads
Choose a reliable SMS marketing platform like Twilio or EZ Texting
Ensure compliance with regulations such as obtaining consent before sending messages
Craft engaging and relevant messages to send to your audience
Top trending discussions
I applied via LinkedIn and was interviewed in Sep 2022. There were 3 interview rounds.
15 mins aptitude test to be given
I applied via Company Website and was interviewed in Jan 2023. There were 4 interview rounds.
1. Basic Aptitude Test in order to check the ability. Duration was about 60 minutes.
I applied via Campus Placement and was interviewed in Jul 2020. There were 5 interview rounds.
I applied via Campus Placement and was interviewed in Aug 2021. There was 1 interview round.
Managed project to implement new inventory system and led team in redesigning customer service process.
Implemented new inventory system to streamline operations
Led team in redesigning customer service process to improve efficiency
Successfully managed project timelines and budgets
Collaborated with cross-functional teams to ensure project success
posted on 26 Jul 2022
I applied via Company Website and was interviewed in Jun 2022. There were 2 interview rounds.
HTML, HTML5 ,CSS , Bootstrap, javaScript
posted on 3 Mar 2024
I applied via Walk-in and was interviewed in Feb 2024. There were 3 interview rounds.
Software testing and coding related questions
Programming test coding
Types of software testing include unit testing, integration testing, system testing, and acceptance testing.
Unit testing focuses on testing individual components or modules of the software.
Integration testing involves testing how different modules work together.
System testing checks the entire system as a whole.
Acceptance testing ensures that the software meets the requirements of the end users.
Unit testing is a software testing method where individual units or components of a software are tested in isolation.
Unit testing helps in identifying bugs early in the development process.
It ensures that each unit of code is working as expected.
Unit tests are automated and can be run frequently to catch regressions.
Mocking and stubbing are often used in unit testing to isolate the unit being tested.
Example: Testing a ...
Integration testing is testing the interactions between different components/modules of a software system.
Tests how well different parts of the system work together
Ensures that data flows correctly between components
Identifies any issues with communication or data transfer
Examples: testing API integrations, testing database connections
Types of software testing include unit testing, integration testing, system testing, and acceptance testing.
Unit testing focuses on testing individual components or modules of the software.
Integration testing involves testing the interactions between different components/modules.
System testing tests the entire system as a whole.
Acceptance testing is performed to validate if the software meets the requirements of the st
Integration testing is testing the interactions between different components or systems to ensure they work together correctly.
Integration testing verifies that different modules or components of a software work together as expected.
It focuses on testing the interfaces and interactions between components.
Examples include testing the integration between a front-end user interface and a back-end database, or between diff
posted on 14 Feb 2024
I appeared for an interview in Aug 2023.
First there was aptitude round
The coding question was average level
To create an external tab link, use HTML anchor tag with target attribute set to _blank.
Use <a> tag in HTML with href attribute pointing to the external link
Set the target attribute of the <a> tag to _blank to open the link in a new tab
Example: <a href='https://www.example.com' target='_blank'>External Link</a>
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Interview experience
based on 1 review
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