Strobe Business Development Associate Interview Questions and Answers for Experienced

Sales is the process of selling a product or service, while marketing is the process of creating awareness and interest in a product or service.

• Sales involves direct interaction with customers to close deals, while marketing involves creating a brand image and promoting the product or service through various channels.

• Sales is focused on short-term goals, while marketing is focused on long-term goals.

• Sales is a subset o...read more

Direct marketing involves direct communication with customers while indirect marketing involves advertising to a wider audience.

• Direct marketing targets specific individuals or groups

• Indirect marketing targets a larger audience through advertising

• Direct marketing can include email, phone calls, and direct mail

• Indirect marketing can include social media, TV ads, and billboards