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PepsiCo Sales & Marketing Intern Interview Questions and Answers
PepsiCo Sales & Marketing Intern Interview Experiences
1 interview found
Anonymous
First round was a video interview
(2 Questions)
- Q1. Why do you want to join PepsiCo?
- Q2. Why do you want to do sales?
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Selected
I applied via Campus Placement and was interviewed in Aug 2023. There were 3 interview rounds.
There were 60 questions from reasoning, time limit was 30 mintues
Our GD topic was "Is 4 working days in a week is good for employees?"
Interview Preparation Tips
Selected
I applied via Campus Placement and was interviewed in Sep 2022. There were 3 interview rounds.
•This was the 2nd round after getting our resumes shortlisted through AI. Only 160 were shortlisted out of the 550-600 resumes.
•We were grouped in teams of 7.
•There were 2 HRs from Dabur moderating this round.
•We had roughly 1-3 mins to prepare for the given topic which in our case was "5g In India."
•We had the discussion for 7 mins, after which those of us who did not participate in the entire discussion were asked to conclude the entire GD.
• After the GD only 13 were able to make their way to the personal interview round.
(7 Questions)
- Q1. Tell me something about yourself?
- Ans.
I am a motivated and enthusiastic individual with a strong passion for sales and marketing.
I have completed a Bachelor's degree in Business Administration with a focus on marketing.
I have previous experience working as a sales intern at XYZ Company, where I successfully increased sales by 20% within 3 months.
I am skilled in market research, social media marketing, and customer relationship management.
I am a quick learn...
- Q2. I was asked to explain why do I think I possess the skills that I mentioned in my resume.
- Q3. What's your family background?
- Ans.
My family background is diverse and has influenced my skills in sales and marketing.
My parents come from different cultural backgrounds, which has given me a unique perspective on marketing strategies.
My father has a background in sales and has taught me valuable negotiation skills.
Growing up in a family of entrepreneurs, I have been exposed to the importance of marketing and customer relations.
My siblings have pursued...
- Q4. Are you comfortable for a rural location?
- Ans.
Yes, I am comfortable with a rural location.
I have experience living in a rural area and enjoy the peaceful environment.
I appreciate the close-knit community and the opportunity to build strong relationships with customers.
I am adaptable and can easily adjust to different environments, including rural locations.
I believe that rural areas have untapped potential for sales and marketing opportunities.
I am excited about t...
- Q5. Explain the live project that you have mentioned in your resume?
- Ans.
Developed a live project for a marketing campaign targeting college students.
Created a comprehensive marketing strategy to promote a new product among college students.
Conducted market research to identify the target audience and their preferences.
Designed and implemented various promotional activities, including social media campaigns, campus events, and influencer partnerships.
Managed a team of interns to execute the...
- Q6. What is the difference between sales and marketing?
- Ans.
Sales is the process of selling products or services, while marketing is the process of creating demand for those products or services.
Sales involves direct interaction with customers to close deals, while marketing involves creating brand awareness and generating leads.
Sales focuses on short-term goals, while marketing focuses on long-term goals.
Sales is a subset of marketing, as it is a part of the overall marketing ...
- Q7. What are the factors that play a major role in driving consumer behaviour?
- Ans.
Consumer behaviour is driven by various factors such as personal, psychological, social and cultural factors.
Personal factors include age, income, occupation, lifestyle, and personality.
Psychological factors include motivation, perception, learning, and beliefs.
Social factors include family, reference groups, social class, and culture.
Cultural factors include values, beliefs, customs, and traditions.
For example, a pers...
Interview Preparation Tips
• Be truthful.
• There will be someone from the top management who will not ask questions but only observe your body language so be conscious of that.
• Thoroughly go through your resume and be prepared to be grilled on each and every letter/word that you have mentioned in it.
• Keep a STAR response(read about it on google) ready for every soft skill that you mention.
• Resumes of all the applicants were shortlisted through AI so align it with the JD and add try to keep everything interconnected so that the chances of your resume being shortlisted, increases.
(2 Questions)
- Q1. About your self
- Q2. Why sales and are you able to solve customer problem and how
- Ans.
I am passionate about sales and have the ability to solve customer problems.
I have a strong interest in sales and marketing and enjoy the challenge of meeting customer needs.
I have excellent communication and problem-solving skills, which allow me to understand customer pain points and provide effective solutions.
I am able to actively listen to customers, identify their problems, and offer tailored solutions.
I have exp...
(1 Question)
- Q1. What is sales and marketing
- Ans.
Sales and marketing involves promoting and selling products or services to customers.
Sales and marketing is the process of identifying, attracting, and retaining customers.
It involves creating and implementing strategies to promote products or services.
Sales focuses on closing deals and generating revenue, while marketing focuses on creating awareness and generating leads.
Sales and marketing teams work together to achi...
Haadiyah Afridi
Selected
I applied via Campus Placement and was interviewed in May 2023. There were 3 interview rounds.
Topic - Should celebrities be brand ambassadors?
Group size - 7-8
Time - 10 minutes or less
(6 Questions)
- Q1. Tell us about yourself.
- Q2. Why did you choose marketing?
- Q3. What do you know about the company?
- Q4. What is your biggest achievement till now?
- Q5. What is your weakness and how do you deal with it?
- Q6. Are you willing to relocate?
Interview Preparation Tips
Selected
I applied via Walk-in and was interviewed in Dec 2023. There was 1 interview round.
I had to prepare a Marketing mix for the company
Vincy Gupta
Interview Preparation Tips
Experience: Since I got a Pre placement offer through Internship so my experiences will be in accordance to Internship
procedure. Placement procedure is almost the same. They look for decent
pointers. In addition to this they would consider if you have some good
technical background. They look for committed people who have an experience of
working in teams.For this they float a from of their own which has some questions answers of which more of less lies in the resume. There are some HR questions too like Long term goal , Short term goal, SOP, mind over matter (the most catchy one). If you get selected for interview round your interview will be around this form .
Round: Group Discussion
Experience: It was my first GD. There were around 120 people selected for the GD. We were
divided in the groups of 10. As expected my group was very tough as there were
better speakers. We were given a paper containing the situation and options. We
were given a total of 20 minutes which included the time for reading and
understanding the situation. Someone started speaking after around 5-6 minutes
followed by an another guy. Next , I had to dive in as if I would have delayed
I would have ran out of ideas which would have been taken by the others. I
started confidently and as time passed by I was successfully able to convince
the people towards my option or I must say there were no arguments towards my
option. Out of expectation, I cleared this round. Next round was the interview round.
Tips: - GD is all about convincing the junta towards your option.- Never speak when some one else is speaking.- Don't be negative , always give positive statements- Never take name of any person sitting in the room in the GD even if you know him/her- Never point fingers- Sometime GD can become a fish market. Stay out of it and wait
for the right time to speak.
- Don't shout
- Don't be an orator if you are not a good speaker
- Read the paper carefully and jot down the pros and cons of
every option so that you have many points to speak to
- It does not really matter how much did you speak but what you
speak matters, don't panic if you have spoken less during GD. Sometimes giving
1-2 logical statements gets you through.
Duration: 20 minutes
Round: Technical Interview
Experience: Around 35 people were selected for this round. We were told there will be 2 rounds of interviews. I got a call for my Technical interview soon. It was a large room with only 3 of us - myself and the 2 interviewers. They started by greeting themselves and asked me to tell something about me. I started confidently and told them about myself, my birth place, interests, college life, IIT B Racing etc. Then the interview shifted to specific questions. I covered every important point in the resume and explained it in a line or two as the questions went. They seemed impressed as I had Cummins on my resume as I was the only one in my batch who did intern over there. Also, having IIT B Racing played a major role in getting me through. They asked some questions around that and I was able to answer them successfully. I could not answer initial questions completely but was confident in whatever I said. This confidence helped me to answer later questions in a better way and they were quite impressed. Frankly , I did not have any hopes till now that I will get into ITC, so I felt stress free during the interview though it was my first interview. After answering every answer confidently they asked me some questions regarding my hobbies - Cricket mostly. Since I have been a die hard fan of cricket and love to play it, my energy level went to a higher level during this discussion. Finally , they asked do you have any questions for us ? I asked what will be my work profile if I get in. They explained me the profile and I liked it. I requested them to work on some project which will create impact on the company rather than doing some research or paper reading work. They smiled and assured me of that. So, finally this interview ended after around 25 -30 minutes. I was expecting the call for second interview. (People who cleared 1st round only got a chance for second HR interview) but not that soon. It was hardly a minute after my interview got over , a person from behind calls out my name and says "You have a second interview in a minute. Are you Ready for it ?" . I was happy but exhausted. I had no other option and said politely "Yes"
Tips: - Be confident
- Don't give arbit answers if you don't know. They are very knowledgeable people and will easily catch you if you are giving vague answers.
- Don't panic if you are unable to answer some questions. Its perfectly fine . Just say politely you don't know/remember.
- Maintain a positive body language
- Show them that you are willing to work for them for a long period of time. Don't give the slightest intention of leaving the company for any reason.
- You should be able to justify every point in your resume or whatever you write.
- Revise the form before interview , the one ITC asked you to fill in the initial process of selection
- Wear good formals. During my time some people gave interview in Jeans. This does not give a professional look. Also carry a pen.
College Name: IIT BOMBAY
Interview Questionnaire
5 Questions
- Q1. Six sigma analysis
- Q2. Quality sampling
- Q3. Introduction
- Q4. Why ITC ?
- Ans.
ITC is a leading conglomerate with diverse business operations and a strong focus on sustainability.
ITC has a strong presence in multiple industries such as FMCG, hospitality, paperboards, and packaging.
The company has a reputation for innovation and sustainability, with initiatives such as e-Choupal and the ITC Green Centre.
ITC's commitment to social responsibility and community development aligns with my personal val...
- Q5. Why not startup ?
- Ans.
I prefer the stability and resources of an established company.
I value the security and benefits that come with working for an established company.
I enjoy being part of a team and working towards a common goal.
I appreciate the opportunity to learn from experienced managers and mentors.
I believe that an established company provides more opportunities for career growth and advancement.
I am excited about the potential to ...
Interview Preparation Tips
Experience: ITC usually does case GDs. The cases are fun and pretty interesting. You would be in a group of 8-10 people and you would be given a case on which your group has to come to a conclusion in 30 mins. In our case the GD centred around a village. Where the village was facing a lot many challenges with industries shutting down, people deserting the village etc. And most of them had the root cause to the lack of power. And so the group had to come to a conclusion as to which source of energy would be the best feasible for the village based on certain things that were mentioned there in the case,
Tips: GD there are three tips: - Either start the discussion if you know the topic well. - Or play the role of a moderator and quip in with some important points- Or succinctly summarise all the points everyone mentioned and conclude them in a beautiful way explaining the direction in which the group inclines if you do not have much information on the topic. It is pretty important that the group reaches to a consensus.
Duration: 30 minutes
Round: Interview
Experience: ITC conducts interviews way early on Dec 1. Typically around 6:30 am the interviews start. So I was pretty exhausted by being on a stretch of 3 night outs with MTP report submission, MTP presentation, and then all tests and GDs for companies. On Nov 30th as well the interviews and Gds started and it was going on till Dec 1 5 am for me. Then ITC interview was at 7 am in the morning. Interviewers were 5-7 years experienced people. Questions were related to my internship and some core courses. I answered internship related questions well. Screwed up once on a technical question. Usually they would start with one concept and then grill you in depth to understand your expertise in that.
Tips: - Brush up your core concepts- You should be thorough with your internship stuff
Round: Interview
Experience: The HR interviewers were 25 years experienced. Pretty chill people. Asked me questions around why ITC and why not a startup ? etc.Pretty usual set of questions.
Tips: Be calm. Read 64 interview questions pdf. Usually available on institute LAN
College Name: IIT Kharagpur
Interview Preparation Tips
Experience: 1.Case study is based on multiple problem- multiple solution. First decide what will be order of problems to be solved based on there severity since solving one problem might counter affect other problem increasing other problem. And than give there corresponding solutions. Try to convince whole group about the order of problems.
2. survival problem based case study is also asked. Try to remember that order of importance of things is based on Water-food-shelter-safety-signal device-any thing promoting movement of survivals (last).
Tips: 1. Try to give logical reasons behind any conclusion.
2. Try to take group together.
Duration: 25 minutes
Skill Tips: " If from electrical branch make machine a strong point."
Skills: Technical Knowledge
College Name: IIT Roorkee
Motivation: It provides non coding work. it gives you a techno managerial work.
Interview Questionnaire
2 Questions
- Q1. What's your Strength and weakness?
- Q2. How much salary you expect?
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