Meesho Senior Associate Interview Questions and Answers

Aptitude only BASIC QUESTIONS

Q1. Resume Projects
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Q2. Resume Position of responsibiloity
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Q1. Analytical question asked.
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Q1. Case study question asked.
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Preparing media plan for app campaign at a certain budget and expected installs first orders etc

Q1. Guessestimate and general mathematical aptitude
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Q2. No of petrol pumps in city
Ans. 
The number of petrol pumps in the city is not available.
• I do not have access to the data on the number of petrol pumps in the city.

• It would be best to consult the city's government or relevant authorities for this information.

• Alternatively, one could conduct a survey or research to estimate the number of petrol pumps in the city.
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Q3. How would you optimize the campaigns in terms of bids budgets
Ans. 
Optimizing bids and budgets involves analyzing data, setting goals, and adjusting strategies accordingly.
• Analyze campaign data to identify top-performing keywords and adjust bids accordingly

• Set clear goals for each campaign and allocate budgets accordingly

• Regularly monitor and adjust bids and budgets based on performance data

• Consider using automated bidding strategies to save time and improve efficiency

• Use A/B testing ...read more
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Q1. Why do you want to join meesho
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Q2. Basics of Digital marketing CPM CTR CPC difference
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