Interactive Avenues Interview Questions, Process, and Tips

Q1. What is the current CTC?
Ans. 
I am currently earning $60,000 per year.
• My current annual salary is $60,000.

• I am earning $5,000 per month.

• I make $1,250 per week.

• My current CTC is $60,000 per annum.
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Q2. Basic questions related to the current work place
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Q1. Different types of attribution models in google ads
Ans. 
Different types of attribution models in Google Ads include last click, first click, linear, time decay, and position-based.
• Last click attribution gives all credit to the last interaction before a conversion.

• First click attribution gives all credit to the first interaction before a conversion.

• Linear attribution gives equal credit to all touchpoints along the conversion path.

• Time decay attribution gives more credit to t...read more
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Q2. Meta ad placements available
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Q1. How do you do research, budget set up and campaign structure on biddable media for amazon prime series
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A few social media posts and a website page

Q1. Questions on your past projects
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Q2. What is website personalisation?
Ans. 
Website personalisation is the process of tailoring a website's content and user experience to meet the specific needs and preferences of individual users.
• It involves using data such as browsing history, location, and demographics to create a unique experience for each user.

• Examples include showing personalized product recommendations, displaying content based on past behavior, and using targeted messaging to encourage...read more
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Q3. What is a mobile first website?
Ans. 
A mobile first website is a design approach where the website is first designed for mobile devices and then scaled up for larger screens.
• Mobile first design prioritizes the user experience on smaller screens

• It focuses on essential content and functionality

• It uses responsive design to adapt to larger screens

• Examples of mobile first websites include Airbnb, Uber, and Facebook
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Q4. What is responsive website?
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A responsive website is a website that adjusts its layout and content based on the screen size and device used to access it.
• It provides an optimal viewing experience on all devices

• It uses flexible layouts and images

• It adapts to different screen sizes and resolutions

• It improves user experience and engagement

• Examples: Amazon, Airbnb, and Google
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Q5. What was your role in last company?
Ans. 
I was responsible for creating visual designs for various projects and collaborating with the team to ensure timely delivery.
• Created visual designs for websites, mobile apps, and marketing materials

• Collaborated with the team to ensure designs met client requirements

• Provided guidance and feedback to junior designers

• Managed multiple projects simultaneously

• Ensured timely delivery of projects
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Q1. Ppc and social questions
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