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InMobi Associate Product Manager Interview Questions, Process, and Tips

Updated 27 Oct 2022

Top InMobi Associate Product Manager Interview Questions and Answers

  • Q1. Design: Ad publishers would not want ads with restricted content (porn, alcohol, arms, violence etc.) to be shown on their website. Design a feature so that publishers ca ...read more
  • Q2. Design an app to ease out the ISB campus hiring process. What North-star metric will you go after? Estimate the improvement in this metric if the app is launched.
  • Q3. Market Entry: How to take Rajasthani Shoe business from online to offline?
View all 8 questions

InMobi Associate Product Manager Interview Experiences

2 interviews found

I applied via Campus Placement

Round 1 - Case Study 

We had to submit a case assignment along with the resume. The topic was around ad-tech: getting into the OTT segment, market potential, disruptive features, GTM and trade-offs.
Make sure that the document has structure. You will mostly be asked to run through the case. State your assumptions and sources clearly while speaking and be prepared for cross questions.

Round 2 - Case Study 

Walk me through your resume.
Focus on the numbers and your contribution

How would you approach a problem you faced at work differently now if the constraints are changed?

Run me through the case you submitted.

Round 3 - Product Management 

(3 Questions)

  • Q1. Questions on resume points
  • Q2. Algorithms- Sort order algorithm for an e-commerce search page.
  • Ans. 

    The sort order algorithm for an e-commerce search page determines the arrangement of products based on relevance to the search query.

    • The algorithm should consider factors like product popularity, customer ratings, and relevance to the search query.

    • It should prioritize products that closely match the search query and have higher ratings or popularity.

    • The algorithm can also take into account other factors like price, ava...

  • Answered by AI
  • Q3. Design: Ad publishers would not want ads with restricted content (porn, alcohol, arms, violence etc.) to be shown on their website. Design a feature so that publishers can define these restrictions.
  • Ans. 

    Design a feature for ad publishers to define restrictions on ad content.

    • Create a user-friendly interface for publishers to set their content restrictions.

    • Allow publishers to select specific categories of restricted content (e.g. porn, alcohol, violence).

    • Implement a keyword-based filtering system to identify restricted content.

    • Provide an option for publishers to upload custom lists of restricted keywords.

    • Offer a preview...

  • Answered by AI
Round 4 - Product Management 

(4 Questions)

  • Q1. What is product market fit?
  • Ans. 

    Product market fit is the alignment between a product and its target market, where the product satisfies the market's needs.

    • Product market fit is achieved when a product solves a real problem for a specific target market.

    • It means that the product is in demand and customers are willing to pay for it.

    • Product market fit is not a one-time event, it requires continuous validation and improvement.

    • Examples of products with st...

  • Answered by AI
  • Q2. Is Apple i-Pad a success or failure ?
  • Ans. 

    Apple i-Pad is a success.

    • The i-Pad has sold over 500 million units worldwide.

    • It has revolutionized the tablet market and set the standard for other companies.

    • The i-Pad has been used in various industries such as education, healthcare, and entertainment.

    • Apple continues to release new and improved versions of the i-Pad, showing its success.

    • The i-Pad has also contributed significantly to Apple's revenue and profits.

  • Answered by AI
  • Q3. If you were to enter into the app-based taxi market where Uber and Ola are already present, what will you launch?
  • Q4. Design an app to ease out the ISB campus hiring process. What North-star metric will you go after? Estimate the improvement in this metric if the app is launched.
  • Ans. 

    An app to streamline ISB campus hiring process with a focus on reducing time-to-hire.

    • Create a user-friendly interface for job postings and applications

    • Incorporate a resume screening tool to filter out unqualified candidates

    • Implement an interview scheduling feature to reduce scheduling conflicts

    • Track time-to-hire as the North-star metric to measure success

    • Expect a 20-30% improvement in time-to-hire with the launch of th

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 2 - This round lasted for 40 minutes.

Interviewed by a Senior Product Manager (VC from China). The round was mostly around my resume and a thorough discussion on the submitted case.

Round 3 - This round lasted for 40 minutes.

Round 4 - This round lasted for 40 minutes.

---

Suggestions:

Have a conversation with the interviewer, ask as many questions and don't jump into the solution without understanding the premise correctly.

Product thinking is vital to crack PM interviews. The interviewer is mostly assessing you on how you think and approach a problem. Be confident!

Skills evaluated in this interview

I applied via Campus Placement

Round 1 - Product Management 

(2 Questions)

  • Q1. A small Discussion on the case. What feature would I like to add apart from advertising on the publisher space and how to price it?
  • Q2. Market Entry: How to take Rajasthani Shoe business from online to offline?
  • Ans. 

    To take the Rajasthani Shoe business from online to offline, a multi-channel approach can be adopted.

    • Establish physical stores in key locations to increase accessibility and visibility.

    • Collaborate with local retailers or distributors to expand the offline presence.

    • Organize pop-up shops or participate in trade shows to showcase the products.

    • Implement effective marketing strategies to create awareness about the offline s...

  • Answered by AI
Round 2 - HR 

(2 Questions)

  • Q1. Location Preference
  • Q2. Other offers
Round 3 - Technical 

(4 Questions)

  • Q1. Details on previous work experience
  • Q2. Market entry of New Energy Bars. Similar to the first interview.
  • Q3. Why product management?
  • Ans. 

    Product management combines my passion for technology, problem-solving, and customer-centricity.

    • I enjoy working with cross-functional teams to bring innovative products to market.

    • Product management allows me to use my analytical skills to identify market opportunities and drive product strategy.

    • I am motivated by the challenge of balancing user needs, business goals, and technical feasibility.

    • I find satisfaction in seei...

  • Answered by AI
  • Q4. Why inmobi?
  • Ans. 

    Inmobi is a leading global mobile advertising platform with a strong track record of innovation and success.

    • Inmobi has a strong reputation in the mobile advertising industry

    • They have a proven track record of innovation and success

    • Inmobi offers a dynamic and fast-paced work environment

    • The company values collaboration and encourages employee growth

    • Inmobi provides opportunities to work with top-tier clients and cutting-ed

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - If you do not have prior coding experience, prepare to be grilled on why do you suddenly want to move into this kind of role. Even though coding is not required for a PM role, it helps to gain traction with developers. Have a good answer ready

Round 1- The duration of the interview was 1 hour.

Round 2- The duration of the interview was 5 mins

Round 3 - This round lasted for 1 hour.

Associate Product Manager Interview Questions Asked at Other Companies

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asked in InMobi
Q4. Design: Ad publishers would not want ads with restricted content ... read more
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Interview questions from similar companies

Interview experience
4
Good
Difficulty level
Hard
Process Duration
4-6 weeks
Result
Not Selected

I applied via Referral and was interviewed before Dec 2023. There were 3 interview rounds.

Round 1 - Guesstimates 

(2 Questions)

  • Q1. Calculate the amount of water that is being consumed at a 5-star hotel in Mumbai.
  • Ans. 

    Calculating water consumption at a 5-star hotel in Mumbai.

    • Determine the number of rooms in the hotel

    • Estimate the average occupancy rate

    • Calculate the average water usage per guest per day

    • Consider water usage in common areas like restaurants, pools, and gardens

    • Factor in laundry and kitchen water usage

  • Answered by AI
  • Q2. #new user signups per week in BigBasket has been gradually declining over the last few months
  • Ans. 

    The decline in new user signups per week in BigBasket may be due to various factors such as increased competition, changes in marketing strategies, or a decrease in customer satisfaction.

    • Evaluate the competitive landscape to see if new players have entered the market or existing competitors have improved their offerings.

    • Analyze the effectiveness of current marketing strategies and consider implementing new tactics to a...

  • Answered by AI
Round 2 - Product Management 

(3 Questions)

  • Q1. Design an application to track expiry of perishable items in a household.
  • Ans. 

    An application to track expiry of perishable items in a household.

    • Allow users to input items with expiry dates

    • Send notifications when items are close to expiry

    • Provide suggestions for recipes using soon-to-expire items

  • Answered by AI
  • Q2. What parameters will you consider for building the recommender engine of a news aggregator website?
  • Ans. 

    Parameters for building a recommender engine for a news aggregator website

    • User behavior and preferences

    • Content relevance and quality

    • Collaborative filtering

    • Personalization based on user demographics

    • Real-time updates and trending topics

  • Answered by AI
  • Q3. Netflix has just implemented password-sharing features. What next steps would you pursue for growth of Netflix - consider parameters: revenue, engagement, retention, etc.
  • Ans. 

    Implement personalized recommendations, enhance user experience, and explore new revenue streams.

    • Implement personalized recommendations based on user viewing habits to increase engagement and retention.

    • Enhance user experience by improving interface, adding new features like offline viewing, and expanding content library.

    • Explore new revenue streams such as partnerships with content creators for exclusive content, target...

  • Answered by AI
Round 3 - Product Management 

(2 Questions)

  • Q1. How would you improve YouTube SkipAds? How would you go about implementing it?
  • Ans. 

    Improve YouTube SkipAds by allowing users to choose the type of ads they want to see.

    • Implement a feature where users can select the category of ads they are interested in.

    • Provide an option for users to skip ads after watching a certain duration.

    • Introduce a reward system for users who choose to watch ads without skipping.

    • Utilize user feedback to continuously improve the relevance of ads shown.

  • Answered by AI
  • Q2. You are the PM of Amazon for cancellations/returns. Increase in price drop of a product leads to increased return and order. How would you solve for this issue?
  • Ans. 

    Implement dynamic pricing strategies based on customer behavior and market trends to reduce price drops and returns.

    • Utilize data analytics to identify patterns in price drops and returns

    • Implement dynamic pricing algorithms to adjust prices in real-time based on demand and competition

    • Offer personalized discounts or promotions to incentivize customers to keep the product instead of returning it

    • Improve product description...

  • Answered by AI

I applied via LinkedIn and was interviewed before Dec 2020. There were 5 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. What is sem in digital marketing?
  • Ans. 

    SEM stands for Search Engine Marketing, which involves promoting websites by increasing their visibility in search engine results pages.

    • SEM involves paid advertising on search engines like Google and Bing

    • It includes strategies like keyword research, ad copywriting, and bid management

    • SEM can be used to drive traffic, increase brand awareness, and generate leads or sales

    • Examples of SEM platforms include Google Ads, Bing

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - prep well. do well and they will go in detail for each thing on the cv

Skills evaluated in this interview

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Mar 2023. There were 2 interview rounds.

Round 1 - Aptitude Test 

It was good more of maths

Round 2 - One-on-one 

(2 Questions)

  • Q1. Behavioral questions
  • Q2. Capacity planning , shrinkage, attrition, retention

Interview Preparation Tips

Interview preparation tips for other job seekers - Good company
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. Introduce yourself
  • Ans. 

    I am a seasoned Product Manager with 5+ years of experience in leading cross-functional teams to deliver successful products.

    • Experience in product development and lifecycle management

    • Strong leadership and communication skills

    • Proven track record of launching successful products

    • Ability to collaborate with stakeholders and drive product strategy

  • Answered by AI
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Referral and was interviewed in Aug 2024. There was 1 interview round.

Round 1 - Case Study 

Guesstimate: what is the ecommerce apparel market size in India

Interview Preparation Tips

Interview preparation tips for other job seekers - Very structured case studies in the interviews. Prepare prodman case studies, guesstimates, improvement questions well
Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
Not Selected
Round 1 - One-on-one 

(2 Questions)

  • Q1. Guesstimate on delivery boys
  • Q2. Metrics dashboard creation
Round 2 - One-on-one 

(1 Question)

  • Q1. Design thinking RCA
Round 3 - One-on-one 

(1 Question)

  • Q1. Past Experience, case study
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Campus Placement and was interviewed in Nov 2023. There were 2 interview rounds.

Round 1 - Aptitude Test 

It consited of apti as well as coding questions

Round 2 - Technical 

(1 Question)

  • Q1. Basic questions of coding were asked like arrays,strings
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. How does FB work
  • Ans. 

    Facebook is a social media platform that allows users to connect with friends, family, and businesses through sharing posts, photos, and videos.

    • Users create profiles with personal information and can connect with others by sending friend requests.

    • Users can share posts, photos, and videos on their timeline for their friends to see.

    • Facebook offers features like groups, events, and pages for users to connect with others w...

  • Answered by AI
  • Q2. Questions on ad-tech

InMobi Interview FAQs

How many rounds are there in InMobi Associate Product Manager interview?
InMobi interview process usually has 3-4 rounds. The most common rounds in the InMobi interview process are Product Management, Case Study and HR.
How to prepare for InMobi Associate Product Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at InMobi. The most common topics and skills that interviewers at InMobi expect are Salesforce, Agile, Analytical Chemistry, Automation Testing and Business Process Re - engineering.
What are the top questions asked in InMobi Associate Product Manager interview?

Some of the top questions asked at the InMobi Associate Product Manager interview -

  1. Design: Ad publishers would not want ads with restricted content (porn, alcohol...read more
  2. Design an app to ease out the ISB campus hiring process. What North-star metric...read more
  3. Market Entry: How to take Rajasthani Shoe business from online to offli...read more

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InMobi Associate Product Manager Salary
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