Infosys Marketing Executive Interview Questions and Answers

They gave a case study where the candidate had to showcase the audience segmentation, create a brochure design with content and showcase the writing skills based on a product that they gave.

Q1. How would you plan a brochure layout?
Ans. 
To plan a brochure layout, consider the target audience, key message, visual hierarchy, branding, and call-to-action.
• Identify the target audience and tailor the design to appeal to their preferences and needs.

• Determine the key message or information that needs to be communicated clearly.

• Establish a visual hierarchy to guide the reader's eye through the content.

• Ensure consistent branding elements such as colors, fonts, ...read more
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Q2. How would you coordinate with stakeholders for information collection?
Ans. 
I would schedule regular meetings with stakeholders to discuss information needs and establish clear communication channels.
• Schedule regular meetings with stakeholders to discuss information needs

• Establish clear communication channels to ensure timely and accurate information collection

• Utilize project management tools to track progress and deadlines

• Provide stakeholders with updates on information collection process
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