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Info Edge Senior Product Manager Interview Questions and Answers

Updated 24 Jun 2021

7 Interview questions

A Senior Product Manager was asked
Q. What metrics would you track for a product?
Ans. 

Metrics to track for a product

  • User acquisition and retention rates

  • Conversion rates

  • Customer satisfaction and Net Promoter Score

  • Revenue and profitability

  • Usage and engagement metrics

  • Market share and competitive analysis

A Senior Product Manager was asked
Q. What tools are you familiar with?
Ans. 

There are various tools I know of depending on the context. Some examples are project management tools, data analysis tools, and design tools.

  • Project management tools: Trello, Asana, Jira

  • Data analysis tools: Excel, Tableau, Google Analytics

  • Design tools: Adobe Creative Suite, Sketch, Figma

Senior Product Manager Interview Questions Asked at Other Companies

asked in AmbitionBox
Q1. What growth hacks would you use to increase traffic?
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Q2. How would you optimize the trucking industry for a technology pla ... read more
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A Senior Product Manager was asked
Q. What are the issues or areas for improvement in the existing AmbitionBox site?
Ans. 

The existing AmbitionBox site has issues with user experience and search functionality.

  • The search functionality needs improvement to provide more accurate results.

  • The user interface can be made more intuitive and user-friendly.

  • The site can benefit from better categorization and organization of information.

  • The review system can be improved to encourage more detailed and informative reviews.

  • The mobile version of the...

A Senior Product Manager was asked
Q. What are various growth hacking techniques which can be used to grow traffic?
Ans. 

Growth hacking techniques to increase traffic

  • Optimize website for search engines

  • Leverage social media platforms

  • Create viral content

  • Use email marketing campaigns

  • Collaborate with influencers

  • Offer referral incentives

  • Implement A/B testing

  • Utilize paid advertising

  • Engage in community building

A Senior Product Manager was asked
Q. Have you used Google Analytics?
Ans. 

Yes, I have used Google Analytics extensively.

  • I have used Google Analytics to track website traffic and user behavior.

  • I have set up custom reports and dashboards to monitor key metrics.

  • I have used Google Analytics to identify areas for improvement and optimize website performance.

  • I have also used Google Analytics to track the success of marketing campaigns and measure ROI.

  • Overall, my experience with Google Analyti...

A Senior Product Manager was asked
Q. Have you used Metabase?
Ans. 

Yes, I have used Metabase extensively in my previous role as a Product Manager.

  • I have used Metabase to create and manage dashboards for various teams.

  • I have also used it to analyze data and generate reports.

  • I am familiar with its features and capabilities, including its SQL editor and visualization tools.

A Senior Product Manager was asked
Q. Can you write SQL queries on your own?
Ans. 

Yes, I can write SQL queries on my own.

  • I have experience in writing complex SQL queries for data analysis and reporting.

  • I am proficient in using SQL functions, joins, subqueries, and aggregations.

  • I have worked with various relational databases such as MySQL, Oracle, and SQL Server.

  • I can optimize queries for performance and scalability.

  • Example: SELECT * FROM customers WHERE age > 18 AND city = 'New York';

Are these interview questions helpful?

Info Edge Senior Product Manager Interview Experiences

1 interview found

I applied via Referral and was interviewed in Dec 2020. There were 4 interview rounds.

Interview Questionnaire 

14 Questions

  • Q1. Metrics that you would track for a product
  • Ans. 

    Metrics to track for a product

    • User acquisition and retention rates

    • Conversion rates

    • Customer satisfaction and Net Promoter Score

    • Revenue and profitability

    • Usage and engagement metrics

    • Market share and competitive analysis

  • Answered by AI
  • Q2. What are the issues/improvement areas in the existing AmbitionBox site
  • Ans. 

    The existing AmbitionBox site has issues with user experience and search functionality.

    • The search functionality needs improvement to provide more accurate results.

    • The user interface can be made more intuitive and user-friendly.

    • The site can benefit from better categorization and organization of information.

    • The review system can be improved to encourage more detailed and informative reviews.

    • The mobile version of the site...

  • Answered by AI
  • Q3. Wireframe for a Question and Answer feature on the site
  • Ans. 

    Wireframe for a Q&A feature on the site

    • Include a search bar for users to find relevant questions

    • Allow users to ask and answer questions

    • Include a voting system to rank the best answers

    • Provide a way for users to flag inappropriate content

    • Include a notification system to alert users of new answers or comments

  • Answered by AI
  • Q4. What are various growth hacking techniques which can be used to grow traffic?
  • Ans. 

    Growth hacking techniques to increase traffic

    • Optimize website for search engines

    • Leverage social media platforms

    • Create viral content

    • Use email marketing campaigns

    • Collaborate with influencers

    • Offer referral incentives

    • Implement A/B testing

    • Utilize paid advertising

    • Engage in community building

  • Answered by AI
  • Q5. What are the tools you know of?
  • Ans. 

    There are various tools I know of depending on the context. Some examples are project management tools, data analysis tools, and design tools.

    • Project management tools: Trello, Asana, Jira

    • Data analysis tools: Excel, Tableau, Google Analytics

    • Design tools: Adobe Creative Suite, Sketch, Figma

  • Answered by AI
  • Q6. Have you used Google Analytics?
  • Ans. 

    Yes, I have used Google Analytics extensively.

    • I have used Google Analytics to track website traffic and user behavior.

    • I have set up custom reports and dashboards to monitor key metrics.

    • I have used Google Analytics to identify areas for improvement and optimize website performance.

    • I have also used Google Analytics to track the success of marketing campaigns and measure ROI.

    • Overall, my experience with Google Analytics ha...

  • Answered by AI
  • Q7. Have you used Metabase?
  • Ans. 

    Yes, I have used Metabase extensively in my previous role as a Product Manager.

    • I have used Metabase to create and manage dashboards for various teams.

    • I have also used it to analyze data and generate reports.

    • I am familiar with its features and capabilities, including its SQL editor and visualization tools.

  • Answered by AI
  • Q8. Can you write SQL queries on your own?
  • Ans. 

    Yes, I can write SQL queries on my own.

    • I have experience in writing complex SQL queries for data analysis and reporting.

    • I am proficient in using SQL functions, joins, subqueries, and aggregations.

    • I have worked with various relational databases such as MySQL, Oracle, and SQL Server.

    • I can optimize queries for performance and scalability.

    • Example: SELECT * FROM customers WHERE age > 18 AND city = 'New York';

  • Answered by AI
  • Q9. What are the challenging situations you have faced as a product manager?
  • Q10. How would you resolve conflicting situations in a team?
  • Q11. What would you do if a develop disagrees or doesn't work on the task assigned by you?
  • Q12. Why do you want to join AmbitionBox?
  • Q13. Why Product Management?
  • Q14. A lot of other questions related to my past experience

Interview Preparation Tips

Interview preparation tips for other job seekers - My interview was for AmbitionBox team at Infoedge. Lot of in-depth questions related to product management were asked

Skills evaluated in this interview

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Interview questions from similar companies

I appeared for an interview before Jul 2021.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Technical 

(1 Question)

  • Q1. Explain technical challenges faced in previous job and how you resolved those

Interview Preparation Tips

Interview preparation tips for other job seekers - Amazons interview is focused on leadership principles. For each leadership principle, have two stories ready. The interviewers will not ask you the leadership principles directly but would expect that your answers portray them.

Senior Product Manager Interview Questions Asked at Other Companies

asked in AmbitionBox
Q1. What growth hacks would you use to increase traffic?
asked in Cogoport
Q2. How would you optimize the trucking industry for a technology pla ... read more
asked in Paytm
Q3. What is your favorite product? Identify three areas for improveme ... read more
asked in Paytm
Q4. As Product Lead of Google Maps India, with a revenue target of 30 ... read more
asked in Wells Fargo
Q5. Tell me about the Agile practices and metrics. About product mana ... read more
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
4-6 weeks
Result
Not Selected

I applied via Referral and was interviewed in Apr 2024. There were 3 interview rounds.

Round 1 - Case Study 

Discussed work ex questions and then a case about favorite product and questions around it

Round 2 - Case Study 

Discussed work ex questions and then how would I improve Zomato and launch its certain features from scratch

Round 3 - One-on-one 

(2 Questions)

  • Q1. Discussed about work ex in depth
  • Q2. Asked how I go about figuring out problems and then solving them
  • Ans. 

    I approach problem-solving through structured analysis, collaboration, and iterative testing to ensure effective solutions.

    • Identify the problem: I start by gathering data and feedback to understand the issue. For example, analyzing user complaints to pinpoint pain points.

    • Define success criteria: I establish clear metrics for what a successful solution looks like, such as increased user engagement by 20%.

    • Collaborate wit...

  • Answered by AI
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Referral and was interviewed in Sep 2024. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. How would you solve ranking problem at Zepto?
  • Ans. 

    Implement a machine learning algorithm to optimize ranking based on user behavior and preferences.

    • Collect and analyze user data to understand preferences and behavior

    • Implement a machine learning algorithm to predict user preferences and optimize ranking

    • Regularly update the algorithm based on new data and feedback from users

  • Answered by AI
  • Q2. How would you take care of expanding catalogue for Zepto Search
  • Ans. 

    To expand the catalogue for Zepto Search, I would conduct market research, analyze user feedback, collaborate with stakeholders, and prioritize new features.

    • Conduct market research to identify trends and gaps in the market

    • Analyze user feedback to understand what features users are looking for

    • Collaborate with stakeholders such as developers, designers, and sales teams to gather input and align on priorities

    • Prioritize ne...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - - Be yourself
- Be Structured

Skills evaluated in this interview

Interview experience
1
Bad
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. Basic introductory call with a small case study
Round 2 - One-on-one 

(1 Question)

  • Q1. Basics questions around workex and resume
Round 3 - One-on-one 

(1 Question)

  • Q1. Questions around resume and improving zomato app

Interview Preparation Tips

Interview preparation tips for other job seekers - There is no point of interviewing for Zomato. The HR and interviewers think too much of themselves.
They fail to realise it is a small world and what goes around comes around.
Interview experience
2
Poor
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Referral and was interviewed in Jul 2024. There were 2 interview rounds.

Round 1 - One-on-one 

(1 Question)

  • Q1. Basic Resume based questions
Round 2 - One-on-one 

(1 Question)

  • Q1. Why do you want to join Zepto?
  • Ans. 

    I want to join Zepto because of its innovative products, strong company culture, and opportunities for growth.

    • Innovative products - Zepto's cutting-edge technology and solutions excite me

    • Strong company culture - I value working in a collaborative and supportive environment like Zepto's

    • Opportunities for growth - I see potential for career advancement and skill development at Zepto

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Instead of working on your skills for zepto, try to get the most dedicated slot of the interviewers as the interview culture is very poor since 70% of the time interviewer will not be present in the interview itself. (Sometimes mentally and sometimes physically)
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
-
Result
-

I applied via Instahyre and was interviewed in Aug 2024. There was 1 interview round.

Round 1 - Case Study 

How will you improve engagement on your fav app

Interview Preparation Tips

Topics to prepare for Zepto Senior Product Manager interview:
  • Product Design
  • Strategy
Interview preparation tips for other job seekers - Be prepared for vague pm questions but follow your framework and you should be golden
Are these interview questions helpful?
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. Number of horse carriages in 1900 London
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. Behaviourals based on amazon principles
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
Selected Selected
Round 1 - Technical 

(1 Question)

  • Q1. Tell me about a time you had to disagree and commit?
  • Ans. 

    I disagreed with a decision but committed to executing it for the success of the project.

    • Expressed my concerns and provided alternative solutions

    • Discussed the pros and cons with the team

    • Ultimately supported the decision and worked towards its success

  • Answered by AI

Info Edge Interview FAQs

How to prepare for Info Edge Senior Product Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Info Edge. The most common topics and skills that interviewers at Info Edge expect are Product Management, Product Life Cycle Management, Product Strategy, Product Development and Artificial Intelligence.
What are the top questions asked in Info Edge Senior Product Manager interview?

Some of the top questions asked at the Info Edge Senior Product Manager interview -

  1. What are various growth hacking techniques which can be used to grow traff...read more
  2. What are the issues/improvement areas in the existing AmbitionBox s...read more
  3. What are the tools you know o...read more

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