Celsior Technologies Interview Questions and Answers

Growth hacking techniques to increase traffic

• Optimize website for search engines

• Leverage social media platforms

• Create viral content

• Use email marketing campaigns

• Collaborate with influencers

• Offer referral incentives

• Implement A/B testing

• Utilize paid advertising

• Engage in community building

The existing AmbitionBox site has issues with user experience and search functionality.

• The search functionality needs improvement to provide more accurate results.

• The user interface can be made more intuitive and user-friendly.

• The site can benefit from better categorization and organization of information.

• The review system can be improved to encourage more detailed and informative reviews.

• The mobile version of the site needs optimization for better performance and user experi...read more

There are various tools I know of depending on the context. Some examples are project management tools, data analysis tools, and design tools.

• Project management tools: Trello, Asana, Jira

• Data analysis tools: Excel, Tableau, Google Analytics

• Design tools: Adobe Creative Suite, Sketch, Figma

Yes, I can write SQL queries on my own.

• I have experience in writing complex SQL queries for data analysis and reporting.

• I am proficient in using SQL functions, joins, subqueries, and aggregations.

• I have worked with various relational databases such as MySQL, Oracle, and SQL Server.

• I can optimize queries for performance and scalability.

• Example: SELECT * FROM customers WHERE age > 18 AND city = 'New York';

Metrics to track for a product

• User acquisition and retention rates

• Conversion rates

• Customer satisfaction and Net Promoter Score

• Revenue and profitability

• Usage and engagement metrics

• Market share and competitive analysis

Yes, I have used Google Analytics extensively.

• I have used Google Analytics to track website traffic and user behavior.

• I have set up custom reports and dashboards to monitor key metrics.

• I have used Google Analytics to identify areas for improvement and optimize website performance.

• I have also used Google Analytics to track the success of marketing campaigns and measure ROI.

• Overall, my experience with Google Analytics has been instrumental in making data-driven decisions.