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I applied via Approached by Company and was interviewed before Mar 2023. There was 1 interview round.
I have extensive knowledge and experience in performance marketing and social media ads management.
I have successfully managed and optimized performance marketing campaigns to drive conversions and ROI.
I am proficient in utilizing various social media platforms for targeted advertising and audience engagement.
I have experience in A/B testing, audience segmentation, and analyzing campaign performance metrics.
I stay upda...
Key indices to measure ads include CTR, conversion rate, ROI, and engagement metrics.
Click-through rate (CTR) measures the percentage of people who clicked on an ad after seeing it.
Conversion rate measures the percentage of people who completed a desired action after clicking on an ad.
Return on investment (ROI) measures the profitability of an ad campaign.
Engagement metrics such as likes, shares, and comments can indic...
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posted on 26 Dec 2022
Aptitude test of 20 marks containing quantitative and logical reasoning
Interview experience
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