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I applied via campus placement at Indian Institute of Management (IIM), Lucknow
Yes, I plan to continue in digital marketing as it is constantly evolving and offers a wide range of opportunities.
I have a strong interest in digital marketing and have been keeping up with the latest trends and technologies.
I believe that digital marketing offers a more targeted and measurable approach to reaching customers.
I have experience in social media marketing, email marketing, and search engine optimization.
I...
Yes, we can improve the product by adding more features and enhancing its user interface.
Add more customization options for users
Improve the search functionality
Enhance the product's mobile compatibility
Integrate with popular third-party tools
Simplify the user interface for better user experience
Tell me something about yourself.
Why marketing?
Favorite Google product
How to improve the product?
Which segment does it target and which one does it leave out?
Should we target the left out segments?
Work experience based questions.
Government has come with a new rule that no payments app is allowed more than 33% market share and Gpay is currently at 40+.
How do you increase the user base (target previously untargeted segments) and at the same time adhere to government norms without compromising on existing customer base?
The market size for YouTube subscription model is estimated to be in the billions.
YouTube has over 2 billion monthly active users
Assuming 10% of users subscribe to premium, that's 200 million subscribers
At $12/month, that's $2.4 billion in monthly revenue
This does not include revenue from ads or other sources
I applied via campus placement at Indian Institute of Management (IIM), Lucknow
You have a stockbroker, ABC Company that is #2 in India currently and has never done any type of advertising or marketing. Well established company while its closest competitors are spending almost ₹1 Cr/ quarter. How will you convince them to get into digital advertising?
You have a client who is going to advertise for the first time on Digital Advertising and is willing to spend $100K. How will you split this budget up for the client so that they get reasonable returns and will invest more in the future.
The top 5-6 clients (accounting for 20%-30% of your revenue) in your book are shifting budgets to Facebook. How will you prevent this and keep budgets with Google?
How would you, as a Marketeer, identify the value proposition of Taj and Westin's group of Hotels?
Give a tagline for each Hotel to use in an ad campaign.
You have 50 accounts in your book of business & in 2 months you have only achieved 50% of your target. How will you cover the gap in the last month of the quarter?
Suppose you're the CEO of Zomato and tasked to grow the revenue by 10X in 3 years. How will you do it?
What people are saying about Google
I applied via Walk-in and was interviewed in Mar 2021. There were 4 interview rounds.
I applied via Company Website and was interviewed in May 2024. There were 2 interview rounds.
I have a diverse background in marketing, with experience in both traditional and digital marketing strategies.
Bachelor's degree in Marketing from XYZ University
5 years of experience in marketing roles at various companies
Proficient in creating and implementing marketing campaigns
Skilled in market research and analysis
Experience with social media marketing and email campaigns
Writing assignment - mix of domain and role based
Product demo - understand the product and a basic presentation
Experienced marketing professional with a strong background in digital marketing and brand management.
Over 5 years of experience in marketing roles
Specialize in digital marketing strategies and social media management
Successfully launched several marketing campaigns resulting in increased brand awareness and sales
Strong analytical skills to track and measure campaign performance
I applied via Company Website and was interviewed in Mar 2024. There were 2 interview rounds.
Java
html
c program
Basic computer question
And program ing levael
I applied via Walk-in and was interviewed in Mar 2021. There were 4 interview rounds.
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