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Digital Hikes Digital Marketing Executive Interview Questions and Answers

Updated 12 Mar 2021

Digital Hikes Digital Marketing Executive Interview Experiences

1 interview found

Interview Questionnaire 

6 Questions

  • Q1. What is SEO( ON PAGE and Off page both)?
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility and ranking on search engine results pages.

    • On-page SEO involves optimizing individual web pages to rank higher and earn more relevant traffic in search engines.

    • Off-page SEO involves improving the website's authority and popularity by acquiring backlinks from other websites.

    • On-page SEO includes optimizing page ...

  • Answered by AI
  • Q2. On page seo activities and off page SEO activities?
  • Ans. 

    On-page SEO refers to optimizing website content and HTML source code, while off-page SEO involves building backlinks and social media marketing.

    • On-page SEO includes optimizing title tags, meta descriptions, header tags, and content.

    • Off-page SEO includes link building, social media marketing, and influencer outreach.

    • Both on-page and off-page SEO are important for improving search engine rankings and driving traffic to ...

  • Answered by AI
  • Q3. What is BACKLINKS?
  • Q4. What is the difference between do follow and no follow links?
  • Ans. 

    Do follow links pass link juice and improve search engine rankings, while no follow links do not.

    • Do follow links allow search engines to follow and pass link equity to the linked page.

    • No follow links instruct search engines not to follow or pass any link equity.

    • Do follow links are typically used for editorial or organic links.

    • No follow links are commonly used for paid links, user-generated content, or to prevent spam.

    • D...

  • Answered by AI
  • Q5. What is keyword?
  • Ans. 

    A keyword is a word or phrase that describes the content of a web page and is used by search engines to match with user queries.

    • Keywords are used in SEO to optimize web pages for search engines.

    • They help search engines understand the content of a web page.

    • Keywords can be short-tail (one or two words) or long-tail (three or more words).

    • Examples of keywords include 'digital marketing', 'SEO tips', and 'best social media ...

  • Answered by AI
  • Q6. What is domain?

Interview Preparation Tips

Interview preparation tips for other job seekers - Be clear and confident. The candidate should be honest and positive mindset.

Skills evaluated in this interview

Top trending discussions

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Interview Tips & Stories
1w (edited)
a team lead
Why are women still asked such personal questions in interview?
I recently went for an interview… and honestly, m still trying to process what just happened. Instead of being asked about my skills, experience, or how I could add value to the company… the questions took a totally unexpected turn. The interviewer started asking things like When are you getting married? Are you engaged? And m sure, if I had said I was married, the next question would’ve been How long have you been married? What does my personal life have to do with the job m applying for? This is where I felt the gender discrimination hit hard. These types of questions are so casually thrown at women during interviews but are they ever asked to men? No one asks male candidates if they’re planning a wedding or how old their kids are. So why is it okay to ask women? Can we please stop normalising this kind of behaviour in interviews? Our careers shouldn’t be judged by our relationship status. Period.
Got a question about Digital Hikes?
Ask anonymously on communities.

Interview questions from similar companies

I applied via Recruitment Consultant and was interviewed in May 2019. There were 3 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Basic interview questions to judge your personality. Product Knowledge depending on which field you worked and are applying for.

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident.
Read and be prepared for the interview.
Do not say I don't know.
Keel a positive attitude.

Digital Marketing Executive Interview Questions Asked at Other Companies

Q1. What is the difference between dofollow and nofollow links?
Q2. What is the first approach you consider when a business's marketi ... read more
Q3. Describe your experience working with analytics platforms and dat ... read more
asked in Accely
Q4. What is LCP, and which main factors affect website speed accordin ... read more
Q5. How to grow traffics through different social media platforms. Wh ... read more

I applied via LinkedIn and was interviewed before May 2020. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. 1. Tell me about yourself 2. Why digital marketing? 3. What do you know about digital marketing? 4. Can you do content writing? 5. Where do you yourself in 5 years? 6. Do you know coding? 7. Do you have...

Interview Preparation Tips

Interview preparation tips for other job seekers - You need to stay calm and should apply presence of mind. Please go through the job description thoroughly word-by-word and recheck your resume to ensure that you are a best-fit for the position.

I applied via Naukri.com and was interviewed in Jul 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - HR 

(2 Questions)

  • Q1. Tell about ur self Family background
  • Q2. Basic questions of digital marketing

Interview Preparation Tips

Interview preparation tips for other job seekers - Communication skills Positive thinking Flexible to work in any environment
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Walk-in and was interviewed in Sep 2023. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. What is seo. what are the type of seo.
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility on search engines.

    • Types of SEO include on-page SEO, off-page SEO, and technical SEO.

    • On-page SEO involves optimizing content, meta tags, and internal linking.

    • Off-page SEO focuses on building backlinks and improving domain authority.

    • Technical SEO involves optimizing website structure, speed, and mobile-friendlin...

  • Answered by AI
Round 3 - One-on-one 

(1 Question)

  • Q1. What is seo. what are the type of seo.
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility on search engines.

    • Types of SEO include on-page SEO, off-page SEO, and technical SEO.

    • On-page SEO involves optimizing content and HTML source code on a website, such as using relevant keywords and meta tags.

    • Off-page SEO focuses on building backlinks and increasing the website's authority through external sources...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - backlink assignment

Skills evaluated in this interview

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
-
Result
-
Round 1 - Aptitude Test 

Regarding digital marketing.

Round 2 - HR 

(3 Questions)

  • Q1. What are the key aspects of digital marketing?
  • Ans. 

    Key aspects of digital marketing include SEO, social media, content marketing, email marketing, and analytics.

    • Search Engine Optimization (SEO) to improve website visibility on search engines

    • Social Media Marketing to engage with target audience on platforms like Facebook, Instagram, Twitter

    • Content Marketing to create valuable and relevant content for audience

    • Email Marketing to reach out to potential customers through pe...

  • Answered by AI
  • Q2. What is your role in your current position?
  • Ans. 

    I am responsible for developing and implementing digital marketing strategies to drive online traffic and engagement.

    • Developing and implementing digital marketing strategies

    • Driving online traffic and engagement

    • Analyzing data and performance metrics

    • Managing social media platforms and campaigns

  • Answered by AI
  • Q3. What are your salary expectations?
  • Ans. 

    My salary expectations are in line with industry standards and based on my experience and skills.

    • Research industry standards for Digital Marketing Executive salaries

    • Consider my experience and skills when determining salary expectations

    • Be open to negotiation based on the overall compensation package offered

  • Answered by AI
Round 3 - Technical 

(2 Questions)

  • Q1. What consequences are you currently facing in digital marketing?
  • Ans. 

    Some consequences in digital marketing include increased competition, changing algorithms, and ad fatigue.

    • Increased competition leading to higher costs for advertising

    • Changing algorithms affecting organic reach and visibility

    • Ad fatigue among target audience resulting in lower engagement

    • Difficulty in measuring ROI accurately due to attribution challenges

  • Answered by AI
  • Q2. How would you approach handling technical problems?
  • Ans. 

    I would approach handling technical problems by first identifying the root cause, researching possible solutions, and implementing the most effective one.

    • Identify the specific technical problem and its impact on digital marketing efforts

    • Research possible solutions by consulting with team members, online resources, or industry experts

    • Implement the most effective solution, testing it thoroughly before fully implementing ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Ensure that you create the appropriate CV and domain.

I appeared for an interview in Aug 2022.

Round 1 - Ha 

(2 Questions)

  • Q1. Tell me about yourself What is your salary range expectation
  • Ans. 

    I have a strong background in digital marketing and a proven track record of driving successful campaigns. I am confident in my abilities and am looking for a competitive salary that reflects my experience and skills.

    • I have X years of experience in digital marketing

    • I have successfully managed campaigns for X clients

    • I have expertise in SEO, SEM, social media marketing, and analytics

    • I have achieved X% increase in website...

  • Answered by AI
  • Q2. Do you have any questions
  • Ans. 

    Asking insightful questions shows your interest and helps you understand the role and company better.

    • What does a typical day look like for a Digital Marketing Executive here?

    • Can you describe the team I would be working with and how they collaborate?

    • What are the key performance indicators (KPIs) for this role?

    • How does the company stay updated with the latest digital marketing trends?

    • What opportunities for professional d...

  • Answered by AI

Interview Preparation Tips

Topics to prepare for TCS Digital Marketing Executive interview:
  • Digital Marketing
  • Hindi
  • Kannada
  • Business Development
Interview preparation tips for other job seekers - Have a job target you believe
Create a plan
Develop your career story
Are these interview questions helpful?

I applied via Naukri.com and was interviewed in Jul 2022. There were 2 interview rounds.

Round 1 - One-on-one 

(1 Question)

  • Q1. Basis Google Ads question
  • Ans. Impression, conversion, etc
  • Answered by niceguy1
Round 2 - Behavioral 

(1 Question)

  • Q1. Character round, and questions

Interview Preparation Tips

Interview preparation tips for other job seekers - Be honest, and don't bluff at all. They'll catch you.
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Apr 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. Introduction about my sef and past experience
  • Q2. Details of past experience in depth
Round 3 - Group Discussion 

Digital marketing related and any topic can be picked

Round 4 - Assignment 

Industry based scenarios given to analyze and solve problems

Interview Preparation Tips

Interview preparation tips for other job seekers - Keep yourself updated with latest technology and what is trending and what new features are going to come
Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
-
Result
-

I applied via Walk-in

Round 1 - HR 

(9 Questions)

  • Q1. What is your name?
  • Ans. Ashokbabu
  • Answered Anonymously
  • Q2. What isyour age?
  • Ans. 28
  • Answered Anonymously
  • Q3. What isyour qualifications?
  • Q4. Whatis your mobile number ?
  • Q5. What is your salary?
  • Q6. We have work from home or office?
  • Q7. We have full-time or partime ?
  • Q8. When call back sir
  • Q9. I want application sent?

Digital Hikes Interview FAQs

What are the top questions asked in Digital Hikes Digital Marketing Executive interview?

Some of the top questions asked at the Digital Hikes Digital Marketing Executive interview -

  1. What is the difference between do follow and no follow lin...read more
  2. On page seo activities and off page SEO activitie...read more
  3. What is SEO( ON PAGE and Off page bot...read more

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Digital Hikes Digital Marketing Executive Salary
based on 4 salaries
₹2 L/yr - ₹2.5 L/yr
32% less than the average Digital Marketing Executive Salary in India
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