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Digital Hikes Digital Marketing Executive Interview Questions, Process, and Tips

Updated 12 Mar 2021

Digital Hikes Digital Marketing Executive Interview Experiences

1 interview found

Interview Questionnaire 

6 Questions

  • Q1. What is SEO( ON PAGE and Off page both)?
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility and ranking on search engine results pages.

    • On-page SEO involves optimizing individual web pages to rank higher and earn more relevant traffic in search engines.

    • Off-page SEO involves improving the website's authority and popularity by acquiring backlinks from other websites.

    • On-page SEO includes optimizing page ...

  • Answered by AI
  • Q2. On page seo activities and off page SEO activities?
  • Ans. 

    On-page SEO refers to optimizing website content and HTML source code, while off-page SEO involves building backlinks and social media marketing.

    • On-page SEO includes optimizing title tags, meta descriptions, header tags, and content.

    • Off-page SEO includes link building, social media marketing, and influencer outreach.

    • Both on-page and off-page SEO are important for improving search engine rankings and driving traffic to ...

  • Answered by AI
  • Q3. What is BACKLINKS?
  • Ans. 

    Backlinks are links from one website to another. They are important for SEO as they signal to search engines that other sites consider your content valuable.

    • Backlinks are also known as inbound links or incoming links.

    • They are a key factor in determining a website's ranking in search engine results pages.

    • The quality and quantity of backlinks are important, as well as the relevance of the linking site to the content bein...

  • Answered by AI
  • Q4. What is the difference between do follow and no follow links?
  • Ans. 

    Do follow links pass link juice and improve search engine rankings, while no follow links do not.

    • Do follow links allow search engines to follow and pass link equity to the linked page.

    • No follow links instruct search engines not to follow or pass any link equity.

    • Do follow links are typically used for editorial or organic links.

    • No follow links are commonly used for paid links, user-generated content, or to prevent spam.

    • D...

  • Answered by AI
  • Q5. What is keyword?
  • Ans. 

    A keyword is a word or phrase that describes the content of a web page and is used by search engines to match with user queries.

    • Keywords are used in SEO to optimize web pages for search engines.

    • They help search engines understand the content of a web page.

    • Keywords can be short-tail (one or two words) or long-tail (three or more words).

    • Examples of keywords include 'digital marketing', 'SEO tips', and 'best social media

  • Answered by AI
  • Q6. What is domain?
  • Ans. 

    A domain is a unique name that identifies a website on the internet.

    • A domain name consists of two parts: the top-level domain (TLD) and the second-level domain (SLD).

    • Examples of TLDs include .com, .org, .net, .edu, and .gov.

    • Examples of SLDs include google, facebook, amazon, etc.

    • Domains are registered with domain registrars and must be renewed periodically.

    • Domains can be used for websites, email addresses, and other onl

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be clear and confident. The candidate should be honest and positive mindset.

Skills evaluated in this interview

Interview questions from similar companies

I applied via LinkedIn and was interviewed before May 2020. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. 1. Tell me about yourself 2. Why digital marketing? 3. What do you know about digital marketing? 4. Can you do content writing? 5. Where do you yourself in 5 years? 6. Do you know coding? 7. Do you have...

Interview Preparation Tips

Interview preparation tips for other job seekers - You need to stay calm and should apply presence of mind. Please go through the job description thoroughly word-by-word and recheck your resume to ensure that you are a best-fit for the position.

I applied via Recruitment Consultant and was interviewed in May 2019. There were 3 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Basic interview questions to judge your personality. Product Knowledge depending on which field you worked and are applying for.

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident.
Read and be prepared for the interview.
Do not say I don't know.
Keel a positive attitude.

I applied via Naukri.com and was interviewed in Jul 2022. There were 2 interview rounds.

Round 1 - One-on-one 

(1 Question)

  • Q1. Basis Google Ads question
Round 2 - Behavioral 

(1 Question)

  • Q1. Character round, and questions

Interview Preparation Tips

Interview preparation tips for other job seekers - Be honest, and don't bluff at all. They'll catch you.
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(2 Questions)

  • Q1. What's your salary expectations
  • Q2. What's your current salary
Round 3 - Previous work 

(1 Question)

  • Q1. Tell me about your previous work

Interview Preparation Tips

Interview preparation tips for other job seekers - HCL is one of the leading company in india

I applied via Naukri.com and was interviewed in Jul 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(2 Questions)

  • Q1. Tell about ur self Family background
  • Q2. Basic questions of digital marketing

Interview Preparation Tips

Interview preparation tips for other job seekers - Communication skills Positive thinking Flexible to work in any environment
Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
-
Result
-

I applied via Walk-in

Round 1 - HR 

(9 Questions)

  • Q1. What is your name?
  • Q2. What isyour age?
  • Q3. What isyour qualifications?
  • Q4. Whatis your mobile number ?
  • Q5. What is your salary?
  • Q6. We have work from home or office?
  • Q7. We have full-time or partime ?
  • Q8. When call back sir
  • Q9. I want application sent?
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
-
Result
-
Round 1 - Aptitude Test 

Regarding digital marketing.

Round 2 - HR 

(3 Questions)

  • Q1. What are the key aspects of digital marketing?
  • Ans. 

    Key aspects of digital marketing include SEO, social media, content marketing, email marketing, and analytics.

    • Search Engine Optimization (SEO) to improve website visibility on search engines

    • Social Media Marketing to engage with target audience on platforms like Facebook, Instagram, Twitter

    • Content Marketing to create valuable and relevant content for audience

    • Email Marketing to reach out to potential customers through pe...

  • Answered by AI
  • Q2. What is your role in your current position?
  • Ans. 

    I am responsible for developing and implementing digital marketing strategies to drive online traffic and engagement.

    • Developing and implementing digital marketing strategies

    • Driving online traffic and engagement

    • Analyzing data and performance metrics

    • Managing social media platforms and campaigns

  • Answered by AI
  • Q3. What are your salary expectations?
  • Ans. 

    My salary expectations are in line with industry standards and based on my experience and skills.

    • Research industry standards for Digital Marketing Executive salaries

    • Consider my experience and skills when determining salary expectations

    • Be open to negotiation based on the overall compensation package offered

  • Answered by AI
Round 3 - Technical 

(2 Questions)

  • Q1. What consequences are you currently facing in digital marketing?
  • Ans. 

    Some consequences in digital marketing include increased competition, changing algorithms, and ad fatigue.

    • Increased competition leading to higher costs for advertising

    • Changing algorithms affecting organic reach and visibility

    • Ad fatigue among target audience resulting in lower engagement

    • Difficulty in measuring ROI accurately due to attribution challenges

  • Answered by AI
  • Q2. How would you approach handling technical problems?
  • Ans. 

    I would approach handling technical problems by first identifying the root cause, researching possible solutions, and implementing the most effective one.

    • Identify the specific technical problem and its impact on digital marketing efforts

    • Research possible solutions by consulting with team members, online resources, or industry experts

    • Implement the most effective solution, testing it thoroughly before fully implementing ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Ensure that you create the appropriate CV and domain.

I appeared for an interview in Aug 2022.

Round 1 - Ha 

(2 Questions)

  • Q1. Tell me about yourself What is your salary range expectation
  • Ans. 

    I have a strong background in digital marketing and a proven track record of driving successful campaigns. I am confident in my abilities and am looking for a competitive salary that reflects my experience and skills.

    • I have X years of experience in digital marketing

    • I have successfully managed campaigns for X clients

    • I have expertise in SEO, SEM, social media marketing, and analytics

    • I have achieved X% increase in website...

  • Answered by AI
  • Q2. Do you have any questions

Interview Preparation Tips

Topics to prepare for TCS Digital Marketing Executive interview:
  • Digital Marketing
  • Hindi
  • Kannada
  • Business Development
Interview preparation tips for other job seekers - Have a job target you believe
Create a plan
Develop your career story
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Apr 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. Introduction about my sef and past experience
  • Q2. Details of past experience in depth
Round 3 - Group Discussion 

Digital marketing related and any topic can be picked

Round 4 - Assignment 

Industry based scenarios given to analyze and solve problems

Interview Preparation Tips

Interview preparation tips for other job seekers - Keep yourself updated with latest technology and what is trending and what new features are going to come

Digital Hikes Interview FAQs

What are the top questions asked in Digital Hikes Digital Marketing Executive interview?

Some of the top questions asked at the Digital Hikes Digital Marketing Executive interview -

  1. What is the difference between do follow and no follow lin...read more
  2. On page seo activities and off page SEO activitie...read more
  3. What is SEO( ON PAGE and Off page bot...read more

Tell us how to improve this page.

Digital Hikes Digital Marketing Executive Salary
based on 4 salaries
₹2 L/yr - ₹2.5 L/yr
31% less than the average Digital Marketing Executive Salary in India
View more details
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