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Ather Energy Brand Manager Interview Questions and Answers

Updated 19 Dec 2024

Ather Energy Brand Manager Interview Experiences

1 interview found

Brand Manager Interview Questions & Answers

user image Anonymous

posted on 19 Dec 2024

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
No response

I applied via Company Website and was interviewed in Jun 2024. There was 1 interview round.

Round 1 - One-on-one 

(6 Questions)

  • Q1. Explain your day to day working (DILO)
  • Ans. 

    As a Brand Manager, my day-to-day working involves overseeing marketing campaigns, analyzing market trends, collaborating with creative teams, and monitoring brand performance.

    • Developing and implementing marketing strategies to promote the brand

    • Analyzing market trends and consumer behavior to identify opportunities for growth

    • Collaborating with creative teams to develop advertising and promotional materials

    • Monitoring br...

  • Answered by AI
  • Q2. Explain how to go about planning a product in your roadmap
  • Ans. 

    Planning a product roadmap involves setting goals, prioritizing features, creating timelines, and aligning with stakeholders.

    • Start by defining the goals and objectives of the product

    • Prioritize features based on customer needs, market trends, and business goals

    • Create a timeline with milestones and deadlines for each feature

    • Align with stakeholders including marketing, sales, and development teams

    • Regularly review and adju...

  • Answered by AI
  • Q3. Tell me one thing not there in your CV
  • Ans. 

    One thing not on my CV is my passion for photography and travel.

    • I have been practicing photography as a hobby for the past 5 years.

    • I have traveled to over 15 countries, capturing unique moments and landscapes.

    • My photography skills have helped me develop a keen eye for detail and creativity.

  • Answered by AI
  • Q4. How good you are with excel and presentations
  • Ans. 

    I am highly proficient in Excel and have extensive experience creating impactful presentations.

    • Advanced Excel skills including pivot tables, VLOOKUP, and data analysis

    • Experience creating visually appealing and informative presentations using PowerPoint

    • Ability to effectively communicate complex data in a clear and concise manner

    • Strong attention to detail and organization in all aspects of data management and presentatio...

  • Answered by AI
  • Q5. Caselet: Suppose your product team gives you a product which needs to be priced above or equal to 1.1 Lakh. But the customer is ready to pay only 1 lac for the product. How would go about launching the pro...
  • Ans. 

    To launch a product priced at 1 lac when it needs to be priced at 1.1 lac, focus on value proposition, cost optimization, and customer segmentation.

    • Analyze the value proposition of the product and identify key features that justify the higher price.

    • Optimize costs by reevaluating production processes, sourcing cheaper materials, or negotiating with suppliers.

    • Segment the target market to identify customers willing to pay...

  • Answered by AI
  • Q6. How would go about doing customer research?
  • Ans. 

    Customer research involves gathering data on customer preferences, behaviors, and needs to inform marketing strategies.

    • Conduct surveys and questionnaires to gather feedback directly from customers.

    • Utilize social media listening tools to monitor online conversations and sentiment about the brand.

    • Analyze sales data and customer demographics to identify trends and patterns.

    • Conduct focus groups or interviews to gain deeper...

  • Answered by AI

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Can speak English, can’t deliver in interviews
I feel like I can't speak fluently during interviews. I do know english well and use it daily to communicate, but the moment I'm in an interview, I just get stuck. since it's not my first language, I struggle to express what I actually feel. I know the answer in my head, but I just can’t deliver it properly at that moment. Please guide me
Got a question about Ather Energy?
Ask anonymously on communities.

Interview questions from similar companies

I applied via Referral and was interviewed before Feb 2021. There was 1 interview round.

Round 1 - Technical 

(1 Question)

  • Q1. Technical questions related to your domain

Interview Preparation Tips

Interview preparation tips for other job seekers - Easy interviews as no body wants to join force motors. They will even recruit arts graduate students for the sake of manpower.

Brand Manager Interview Questions Asked at Other Companies

Q1. Suppose your product team gives you a product which needs to be p ... read more
asked in Rebel Foods
Q2. How to make thousands sauces and what other hobbies are there
Q3. How would you handle the change in role from advertising to marke ... read more
asked in DS Group
Q4. What is qualitative and quantitative research
asked in Gocongo
Q5. How did you execute mobile marketing strategies for sensitive bra ... read more

I applied via Naukri.com and was interviewed in Apr 2021. There were 3 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. What is your strength and weakness?
  • Ans. 

    Identifying strengths and weaknesses helps in personal growth and effective team management, fostering a productive work environment.

    • Strength: Strong Leadership Skills - I have successfully led teams through challenging projects, ensuring clear communication and motivation.

    • Strength: Problem-Solving Ability - I excel at analyzing complex issues and developing strategic solutions, as demonstrated in a recent project wher...

  • Answered by AI
  • Q2. What are the challenges your facing in your daily work?

Interview Preparation Tips

Interview preparation tips for other job seekers - Be well dressed, polite. ask for better position
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
4-6 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Aug 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

About automotive, commercial vehicles industry. Many technical questions will be there

Round 3 - One-on-one 

(2 Questions)

  • Q1. Mainly on the job profile related questions
  • Q2. TIV understanding & SoM
Round 4 - HR 

(2 Questions)

  • Q1. Attitude, Salary negotiations
  • Q2. Showcase positive attitude

Interview Preparation Tips

Interview preparation tips for other job seekers - Be bold and confident
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed before Mar 2023. There were 2 interview rounds.

Round 1 - One-on-one 

(2 Questions)

  • Q1. What's your strength and weakness.
  • Q2. What is the culture are you looking forward too?
Round 2 - Technical 

(1 Question)

  • Q1. What factors affect the Raw Material price trends
  • Ans. 

    Factors affecting raw material price trends include supply and demand, geopolitical events, currency fluctuations, and weather conditions.

    • Supply and demand dynamics play a significant role in determining raw material prices

    • Geopolitical events such as trade wars or sanctions can disrupt supply chains and impact prices

    • Currency fluctuations can affect the cost of importing raw materials

    • Weather conditions like droughts or ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Always speak frankly to the interview panel, even if it's bitter truths. They aren't looking for perfectionist but for realist who can take up challenges and accept mistakes to grow forward
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
6-8 weeks
Result
Selected Selected

I applied via Company Website and was interviewed in Feb 2024. There was 1 interview round.

Round 1 - Aptitude Test 

DIAGNOSTIC protocol and general questions

Manager Interview Questions & Answers

Volvo user image Anonymous

posted on 27 Mar 2022

I appeared for an interview in Feb 2022.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. Why you want to join this company
  • Ans. 

    I want to join this company because of its strong reputation, innovative products, and commitment to employee growth.

    • The company has a strong reputation in the industry, which is appealing to me as a manager.

    • I am impressed by the company's track record of developing innovative products that have a positive impact on customers.

    • The company values employee growth and provides opportunities for professional development.

    • I b...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Horizontal Growth and less vertical growth
Are these interview questions helpful?

Interview Questionnaire 

1 Question

  • Q1. Technical, commercial and management
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Case Study 

Operator employee relations

Round 3 - HR 

(4 Questions)

  • Q1. Why are you looking for a change?
  • Q2. Where do you see yourself in 5 years?
  • Q3. What are your strengths and weaknesses?
  • Q4. Tell me about yourself.
Round 4 - Plant head 

(1 Question)

  • Q1. Plant.head round general questions

Interview Preparation Tips

Interview preparation tips for other job seekers - Manpower handling is the need.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Company Website and was interviewed in Mar 2024. There were 2 interview rounds.

Round 1 - Technical 

(2 Questions)

  • Q1. Share the technical analysis you carried out in past.
  • Ans. 

    I have conducted technical analysis on various software systems to identify performance bottlenecks and optimize code.

    • Performed code reviews to identify inefficiencies and suggest improvements

    • Utilized profiling tools like Xcode Instruments and Chrome DevTools to analyze performance metrics

    • Implemented caching strategies to reduce database queries and improve response times

  • Answered by AI
  • Q2. Explain the problem solving methodology.
  • Ans. 

    Problem solving methodology is a structured approach to finding solutions to complex issues.

    • Identify the problem and define it clearly

    • Gather relevant information and data

    • Generate possible solutions

    • Evaluate and select the best solution

    • Implement the solution and monitor its effectiveness

    • Iterate if necessary to improve the solution

  • Answered by AI
Round 2 - Technical 

(3 Questions)

  • Q1. About case study.
  • Q2. Problem solving methodology
  • Ans. 

    Problem solving methodology involves identifying the issue, analyzing possible solutions, implementing a plan, and evaluating the outcome.

    • Identify the problem or issue at hand

    • Gather relevant information and data

    • Brainstorm potential solutions

    • Evaluate each solution based on feasibility and effectiveness

    • Implement the chosen solution

    • Monitor and evaluate the outcome to ensure success

  • Answered by AI
  • Q3. Managerial competency

Ather Energy Interview FAQs

How many rounds are there in Ather Energy Brand Manager interview?
Ather Energy interview process usually has 1 rounds. The most common rounds in the Ather Energy interview process are One-on-one Round.
How to prepare for Ather Energy Brand Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Ather Energy. The most common topics and skills that interviewers at Ather Energy expect are Brand Management, Digital Marketing, Media Planning, Automobile and Campaign Management.
What are the top questions asked in Ather Energy Brand Manager interview?

Some of the top questions asked at the Ather Energy Brand Manager interview -

  1. Caselet: Suppose your product team gives you a product which needs to be priced...read more
  2. Explain how to go about planning a product in your road...read more
  3. How would go about doing customer resear...read more

Tell us how to improve this page.

Overall Interview Experience Rating

5/5

based on 1 interview experience

Difficulty level

Moderate 100%

Duration

2-4 weeks 100%
View more

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Ather Energy Brand Manager Salary
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₹28.5 L/yr - ₹34.5 L/yr
67% more than the average Brand Manager Salary in India
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