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I applied via Referral and was interviewed in Nov 2023. There were 4 interview rounds.
Campaign optimization involves improving performance and results across different advertising channels such as Search, PMax, Video, and Display.
Analyze campaign data to identify areas for improvement
Optimize keyword selection and bidding strategies for Search campaigns
Test and refine ad creatives and targeting options for Video and Display campaigns
Monitor and adjust campaign budgets and performance metrics
Utilize A/B ...
Real-time performance optimization techniques for paid search
Bid adjustments based on device, location, and time of day
Ad scheduling to show ads during peak performance hours
Keyword optimization to improve Quality Score and ad relevance
Ad copy testing and optimization
Landing page optimization to improve conversion rates
Dynamic keyword insertion to personalize ad content
Utilizing remarketing lists for search ads (RLSA)
I...
Insights for the data analysis done
The click-through rate (CTR) increased by 10% after implementing new ad copy
The cost per click (CPC) decreased by 15% after optimizing keyword bids
Mobile devices generated the highest conversion rate compared to desktop and tablet
The top-performing ad group had a 20% higher conversion rate than the average
The campaign's return on ad spend (ROAS) improved by 25% after targeting a more
I applied via Referral and was interviewed before Apr 2023. There were 3 interview rounds.
Data analysis involves examining, cleaning, transforming, and modeling data to discover useful information.
Start by understanding the data set and its variables
Clean the data by removing any errors or inconsistencies
Analyze the data using statistical methods or machine learning algorithms
Visualize the data to identify patterns or trends
Interpret the results and draw conclusions
Top trending discussions
I applied via Company Website and was interviewed in Nov 2024. There was 1 interview round.
I applied via Company Website and was interviewed in Dec 2024. There was 1 interview round.
I do not prefer working from home or in a fieldwork job.
I applied via Approached by Company and was interviewed in Nov 2023. There were 4 interview rounds.
An aptitude test is a measure of your ability to learn or perform required tasks and succeed in the environment you're in. They are not a measure of intelligence—these tests look for your strengths and weaknesses, giving you and the evaluator an idea of your abilities
Assignment Details means the details of an Assignment including any document and/or email or subsequent correspondence between the Company and the Client which sets out, confirms or clarifies the details of an Assignment.
A case study can be defined as an intensive study about a person, a group of people or a unit, which is aimed to generalize over several units'
A structured conversation involving a group of individuals, usually between 6 to 15 participants, who gather to discuss a specific topic or problem.
I applied via Recruitment Consulltant and was interviewed in Jul 2023. There were 2 interview rounds.
I have 5-6 years working experience. In which I have experience of tele calling in Idea Call Center. With this, I have more than 3 years of experience as a financial advisor in the stock market.
yes ok as i know new joining don't get early leave That's why I will not take any kind of leave for 6 months. I can join from September month. Will keep updating you as soon as possible .
Yes As I know from what I have heard about the company. Very good facilities stay in your company . Thank you
I applied via Naukri.com and was interviewed in Jun 2023. There were 3 interview rounds.
There interviewers will give a aptitude test it show the employer capacitie and knowledge.
It show the skill and give new new ideas from the employees.
I applied via Company Website and was interviewed before Jul 2023. There were 4 interview rounds.
Question paper of the company
Group in the interview process
posted on 31 Dec 2020
I applied via Company Website and was interviewed in Dec 2020. There were 3 interview rounds.
The analytics graphic of digital marketing in upcoming year is expected to show a rise in voice search, video content, and AI-powered chatbots.
Voice search will become more prevalent, with an estimated 55% of households owning a smart speaker by 2022.
Video content will continue to dominate, with 82% of internet traffic predicted to be video by 2022.
AI-powered chatbots will become more sophisticated, providing personali...
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Rating in categories
Paid Search Analyst
25
salaries
| ₹7.5 L/yr - ₹10.9 L/yr |
Senior Paid Search Analyst
14
salaries
| ₹9 L/yr - ₹14 L/yr |
Assistant Manager
7
salaries
| ₹13 L/yr - ₹14.6 L/yr |
Senior Analyst
4
salaries
| ₹13 L/yr - ₹20 L/yr |
Analyst
3
salaries
| ₹5 L/yr - ₹7.8 L/yr |
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