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I applied via campus placement at Indian Institute of Management (IIM), Lucknow
I applied via Company Website and was interviewed in Jun 2022. There were 2 interview rounds.
Marketing questions
I applied via campus placement at Indian Institute of Management (IIM), Lucknow
Discuss about ad analysis.
How would you penetrate the rural market?
I applied via campus placement at Indian Institute of Management (IIM), Lucknow
Ad analysis of Harpic advertisement. How to extend it to the rural areas?
I applied via campus placement at Indian Institute of Management (IIM), Lucknow
Topic related to Pollution
Role Play: You are about to interact with Lucknow Uber drivers. Pitch them to be Uber partners.
Design training structure for Uber drivers.
I applied via campus placement at Indian Institute of Management (IIM), Lucknow
How to help acquire more drivers with incentives other than money?As a competitor, How would you leverage if drivers are dropping out of Uber?
Should we build maps or buy? Justify your points.
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