Indian School of Business (ISB), Hyderabad

Hyderabad, Telangana

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Indian School of Business (ISB), Hyderabad Placement Interview Questions

Updated 22 Sep 2024

228 interviews found

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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

3 Interview Rounds

1

Product Management Round (4 Questions)

  • Q1. What features will you add for WhatsApp and what features will you remove/improve in WhatsApp?
  • Q2. Guess estimate: How many people are there in ISB's cafeteria right now?
  • Q3. Behavioural questions like greatest failure, Why ISB? Why MakeMyTrip?
  • Q4. Questions regarding resume, past experience (Connect past experience with the role that's offered)
2

Product Management Round (5 Questions)

  • Q1. Design a business plan for RedBus if it wants to enter into Indonesian market (Market Sizing, 4Ps, Competition etc.)
  • Q2. In a normal e-commerce user flow, how will you determine the points at which the drop-off rates are high and what to do about them? (Take any e-commerce website...read more
  • Q3. Design UX to promote a new feature in MakeMyTrip. Where do you want to put the feature, and why? (Data-driven UX. Identify where most clicks/heat map is happeni...read more
  • Q4. Design a digital video streaming service. GTM and Monetization as well.
  • Q5. Questions regarding resume, past work experience.
3

HR Round (4 Questions)

  • Q1. Develop a 5-year strategy for MakeMyTrip.
  • Q2. How am I a good fit for MakeMyTrip
  • Q3. Future goals, long term and short term. How does MakeMyTrip feature in them?
  • Q4. Behavioural questions like situation when I had to handle conflict between my manager and my team, situation when I had to go against my manager's requests etc.
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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

4 Interview Rounds

1

Case Study Round

Tell me about yourself.

A case based on the operations and business model of Arcesium. It revolved around the various services provided by Arcesium. Determine price of the MVP, pros and cons of targeting a given segment and determine the target segment for this product.
Go through Arcesium's website and refer ,After the trade is made" by Daniel Weiss. The case will be based on Arcesium's services

2

Case Study Round

Tell me about yourself

The interviewers asked me to justify each point written in the case solution. There were lot of cross questions also because I was coming from the same industry
Be prepared with the assumptions and statements mentioned in the case. You will be tested on every statement because Arcesium makes sure that candidate well understood the case. You might not remember every case detail. It is ok to ask the interviewer for a copy of case for reference

3

Case Study Round

This round tested my previous work experience and some parts of the case
Be well prepared with every detail mentioned in the resume. If you are coming from the same industry, you might be asked to whiteboard your company's business model or the data flow of the applications you worked on

4

HR Round (3 Questions)

  • Q1. Biggest weakness?
  • Q2. Why Arcesium? How can you be an asset to the company?
  • Q3. If you have to choose between staying in India and moving abroad, what would you choose?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Prepare the answer to “tell me about yourself” well. This is the first question that was asked in every round and in every other company's interviews as well.

2. Research well about Arcesium- new clients, technological developments etc.

Round 1- The duration of the interview was 1 hour 30 minutes.
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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

3 Interview Rounds

1

Case Study Round

Questions Asked (in sequence if possible) Started with the usual tell me about yourself. After gauging the kind of work I have done in past, asked me to design a dashboard with some metrics which would help the Uber management improve the bottom line. Discussion on the dashboard led to AI/ML algorithms. I was asked algorithms for K-means etc. There were also some questions related to the parallels of work structure between my past organization and Uber, to distinguish between EPM, TPM and PM etc roles and responsibilities
Even though my interview slot was much later, I reached the venue early as I was very keen on this job. When the interviewers arrived I was the first one to be interviewed and had a good discussion with the interviewer. I had done decent research on the work that Uber had been doing across geographies at the backend (technology front) and was well informed about the recent technology innovations and use cases. Also, I am an extensive user of their app so had a good understanding of their offering. All these helped in different points of the conversation with the interviewer

Algorithms for K-means

Distinguish between EPM, TPM and PM etc roles and responsibilities
Even though my interview slot was much later, I reached the venue early as I was very keen on this job. When the interviewers arrived I was the first one to be interviewed and had a good discussion with the interviewer. I had done decent research on the work that Uber had been doing across geographies at the backend (technology front) and was well informed about the recent technology innovations and use cases. Also, I am an extensive user of their app so had a good understanding of their offering. All these helped in different points of the conversation with the interviewer.

2

Product Management Round (1 Question)

  • Q1. The person interviewing was from the same team I am supposed to join so they were trying to gauge my cultural and temperamental fit in their organization and te...read more
3

Technical Round (1 Question)

  • Q1. I was asked several technical questions in terms of architecture design and understanding. Rest of the discussion was mostly based on my past experiences. Was a...read more

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 1- This round lasted for 40-50 mins

Round 2- This round lasted for 30-40 mins

Round 3-This round lasted for 40-50 mins
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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

3 Interview Rounds

1

Case Study Round

Tell me about yourself

Return to origin (i.e. to warehouse) for Nykaa has increased from 5% to 7% within a span of 1 month. What are the potential reasons for this increase? How will you solve for these issues?
(I first drew the entire process from order to delivery and the reverse logistics. Then I discussed my hypotheses and asked clarifying questions to reject/ accept the hypotheses)

2

Technical Round (3 Questions)

  • Q1. Tell me about yourself and the data analytics projects done
  • Q2. Detailed discussion on one project on hotel recommendation system I built as data analyst. Probed on why it was done, data used, techniques tested and implement...read more
  • Q3. Questions on SQL (Basic). Asked questions on types of joins, lag functions
3

Case Study Round

Nykaa currently has X million registered users, only Y% of them have transacted till date and out of Y, 60% of them have done only 1 transaction. How would you increase the repeat transactions (i.e. 60%) and how would you increase Y i.e. increase the share of transacting customers?

What are the product changes required for solving above problem? How would you prioritize these features?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Understand what the company is looking for. Example: Nykaa requires its Product Managers to be capable of doing data analysis hence look for skills like SQL/ R/ Python etc.


So, a quick refresher of SQL concepts before interviews can help 2. Practice Product Design questions. You should be able to engage the interviewer throughout the discussion (right from scoping to designing)

Round 1- The duration of the interview was 30 minutes.

Round 2- The duration of the interview was 30 minutes.

Round 3- The duration of the interview was 45 minutes.

(Refer sqlzoo.net for basic SQL functions)
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I applied via Campus Placement

4 Interview Rounds

1

Product Management Round (1 Question)

2

Case Study Round

Resume walkthrough in brief

Algorithm and data structure that can be used to reverse a string converted into text by Cortana - assume a separate engine records the speech and converts to text to the best of its ability. Work with whatever you get

What challenges could you envision in reversing the string - again assume the above

Suggest a couple of new use cases for Cortana on laptop - very simple use cases (Cortana can't take dictation)

3

Product Management Round (3 Questions)

  • Q1. Discussed the experience behind the MS PM Challenge for 10 mins.
  • Q2. Launch Bing for France (Market Entry) a. What factors to look at ? b. What data sources ? What can be used from pre-existing (made me write 20+) and what new is...read more
  • Q3. . Design the user experience for the selected business category assuming a certain query - lots of follow-up questions as I went ahead
4

Product Management Round (3 Questions)

  • Q1. A small discussion around case competitions I had done and why PM. Why Microsoft ?
  • Q2. . Design a attendance feature for WhatsApp for SME business who typically take attendance on registers a. asked me write problems of using a register b. Design ...read more
  • Q3. Re design the checkout experience for any ecommerce of choice

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 1- The duration of the interview was 75 minutes.

Round 2- The duration of the interview was 60 minutes.

Round 3- The duration of the interview was 75 minutes.

Round 4- The duration of the interview was 60 minutes.
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Senior Associate, Product Manager Interview Questions

user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

2 Interview Rounds

1

Product Management Round (6 Questions)

  • Q1. Tell me about yourself.
  • Q2. I had written about an ML project so he got interested & asked about how details of the project. Why was this project taken up & what was my scope in the projec...read more
  • Q3. Interviewer opened Uber app & filled drop location. Once the ride suggestions & prices came up (Go Vs XL vs Pool), he closed the app. He asked to analyse what c...read more
  • Q4. Design Uber's first MVP.
  • Q5. List reasons of user churn on Uber.
  • Q6. List reasons of user churn on Uber.
2

Case Study Round

Tell me about yourself.

Deep drill down into one of the projects I had listed. How would you go about it as a product manager now. Learnings, successes & mistakes from that project.

Give me an example where you made a mistake at Target. How would you make sure you don't repeat the same mistake?

There was one design question which I am forgetting but it was simple

Suppose you are a entrepreneur & a VC has given me $5M. Which industry would you invest in
I started to draw frameworks from ISB case book but after a minute or two he stopped me and said this is too frameworky :). He gave me 2 minutes to think on it. I finally chose tech and gave reasons like asset light & ease of scaling up. Gave few examples.

Couple of follow up questions were asked. E.g. why does it make sense for any company to choose your tech product vs in house implementation. Other question was a guesstimate regarding market size estimation which was simple because I was able to draw on my work experience and explain how much amount we used to spend.

Market size estimation
I was able to draw on my work experience and explain how much amount we used to spend.

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 1- Interviewer was from Data Science team at Rivigo & ISB alum. I was first in the panel so we
talked outside the room for some time as not all the panels at arrived by that time. It was
mostly about ISB and then moved on to my work experience and graduation

Round 2 -Interviewer was senior Product guy (perhaps director of Product Management) with 3-4
years of work-ex at BCG as well.
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I applied via Campus Placement

4 Interview Rounds

1

Technical Round (2 Questions)

  • Q1. How would you handle the messaging to the end users of an chat messenger which had 30 minutes of downtime due to a technical glitch in deployment.
  • Q2. What are the metrics you would track to assess the success for Facebook messenger. estimate the ad revenue from Facebook messenger
2

Technical Round (3 Questions)

3

Case Study Round

You have 1000 bottles of wine, 1 is poisoned (cant detect it visually) you can use rats to arrive at which bottle is poisoned. You have only 1 chance (no iterations), what is the minimum number of rats you need for this experiment.

Estimate the number of doctors on Practo in Delhi

Which Doctors would you want on Practo to drive growth?

4

Product Management Round (5 Questions)

  • Q1. Swiggy has seen an increase in average order value. Why? Is this necessarily a bad sign?
  • Q2. (Graph - number of orders placed vs avg time spent to place order) What intuition do you get from this graph.
  • Q3. How would you design the zero state recommendation on swiggy (what factors would you consider for ranking) ? What data would you need and what is the goal of sw...read more
  • Q4. How would Swiggy price a display ad on the Swiggy app?
  • Q5. Build a contextual ad engine - what data would you use to evaluate the context of a page?

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 1- Group interview - 2 interviewees and 1 interviewer critically analyse the
opponents case.
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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

2 Interview Rounds

1

Case Study Round

Questions based on case study submitted ( Choose an existing app and increase revenue by 5% for existing users) and resume

Why did you choose MakeMyTrip for the case submission?

Why can the feature fail?

Resume based questions

Puzzle - I have a Mathematical logic in my mind, and I would give you three numbers that satisfy that logic. You cannot ask me questions but can only give me three more numbers to which I would reply ‘yes’ if the numbers satisfy the logic and ‘no’ if they do not. You can ask unlimited number triplets, but you have only one shot in solving the logic. The numbers are 2,4,6. (E.g., If I say 3,6,9, the interviewer will respond as ‘yes’)
The numbers are in ascending order ( The key here is to eliminate all possibilities and not jump to conclusion)

Three ants are sitting on the three corners of an equilateral triangle. Each moves at constant speed and can independently move either in a clockwise or anticlockwise direction. If they start at the same time find the probability of collision

Design an online chess game. How will you monetize it? – Suggest five ways. How will you increase retention? How will you increase engagement?

Why do you think most games have launched a system where they allow users to buy coins through which they can make in-game purchases rather than allowing users to purchase those items directly?

2

Case Study Round

Amazon’s daily revenue has fallen by 20%. Find the root cause.

In Farmville, we organize a seasonal sale during Halloween and Christmas where we sell season specific game items such as Christmas tree, Halloween pumpkins which can be added to the farm. The revenue generated through sale in Halloween was $300,000. Now during Christmas sale, we plan to sell the following in-game items: Reindeer, Christmas tree and Santa statue. The pricing and sales strategy lie in your hands. Suggest a strategy to increase revenue to $1,000,000 during Christmas.

Imagine you are the PM of Dota-2, what do you think is the most important “game-metric” that improved after the launch of Battle Pass. ( The question specific to Dota 2 was asked because I had mentioned I was a Dota2 gamer in my resume.)

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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

4 Interview Rounds

1

Case Study Round

How to reduce number of SLA breaches (essentially mismatch between promised delivery time and actual delivery time) in Flipkart’s supply chain?

Assume Virat Kohli comes to you and tell you that his batting average and strike rate have been dropping in the last 3 months and asks you to find a solution. How would you solve his problem?

2

Product Management Round (4 Questions)

  • Q1. Past work experience. What product you worked on? What were its applications?
  • Q2. Product/System architecture of the product you worked on.
  • Q3. How you handle conflicts between development team and customer regarding timelines etc?
  • Q4. What are the things you would do differently in your past company if you were the PM?
3

Product Management Round (4 Questions)

  • Q1. Design an elevator system for a building?
  • Q2. Most challenging thing in past work ex?
  • Q3. Describe a situation where you faced failure in your work?
  • Q4. If you could change something in your past work ex what would it be?
4

Product Management Round (1 Question)

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 1: The duration of the interview was 45 mins

Round 2: The duration of the interview was 30 mins.

Interview was taken by an engineering manager. Aim was to figure out if the engineering team(developers) can get clear requirements and communication from me.

Round 3- The duration was 30 mins.

Was asked 1 case and some behavioral questions.

Round 4- The duration was 45 mins.
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user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

4 Interview Rounds

1

Product Management Round (1 Question)

  • Q1. This was a product design round where I was asked to design a product which will help to bring together all interested outdoor game players in a gated community...read more
2

Product Management Round (2 Questions)

  • Q1. This was a very long round ~1 hr 45 minutes and most crucial after which rest 2 rounds seemed more like a discussion, probably because I am not from Tech. backg...read more
  • Q2. It started with a question on my hobbies (car, bike, motorsports, tuning scene) etc., followed by a talk about car/bike tuners in India, followed by my interest...read more
3

Technical Round (1 Question)

  • Q1. As I am not from tech. background, the questions were designed to find out my understanding of the tech. ecosystem, the team dynamics, how will I handle or prio...read more
4

Product Management Round (2 Questions)

  • Q1. Convince a big electronics firm to choose Flipkart and e-retail and not go to offline shops.
  • Q2. How will I predict the weekly demand of air conditioners at SKU level for every Pin code of the country.

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 4 - Business round: 2 questions primarily with each being discussed for half an hour.
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