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I applied via Campus Placement
Tell me about yourself
Return to origin (i.e. to warehouse) for Nykaa has increased from 5% to 7% within a span of 1 month. What are the potential reasons for this increase? How will you solve for these issues?
(I first drew the entire process from order to delivery and the reverse logistics. Then I discussed my hypotheses and asked clarifying questions to reject/ accept the hypotheses)
Nykaa currently has X million registered users, only Y% of them have transacted till date and out of Y, 60% of them have done only 1 transaction. How would you increase the repeat transactions (i.e. 60%) and how would you increase Y i.e. increase the share of transacting customers?
What are the product changes required for solving above problem? How would you prioritize these features?
Top trending discussions
I applied via Referral and was interviewed before Oct 2021. There were 4 interview rounds.
An end-to-end Ad platform that connects advertisers with publishers and provides analytics.
Create a user-friendly interface for advertisers to create and manage their ads
Develop a system to match ads with relevant publishers based on audience demographics and interests
Provide real-time analytics to advertisers to track the performance of their ads
Implement a payment system for advertisers to pay publishers for ad space
...
Identify the root cause and take corrective actions to improve subscription rate.
Conduct customer surveys to understand reasons for cancellation
Analyze competitors' offerings and pricing strategies
Introduce new benefits or features to attract customers
Improve marketing and advertising efforts to increase awareness
Offer discounts or promotions to incentivize sign-ups
Collaborate with customer service to address any issue...
To launch custom made-to-order products, I would follow a process of market research, product design, and production planning.
Conduct market research to identify customer needs and preferences
Design products that meet those needs and preferences
Develop a production plan that allows for customization without sacrificing efficiency
Implement a system for taking and managing orders
Ensure quality control throughout the prod...
To attribute conversions, we can use various methods such as tracking pixels, unique URLs, and A/B testing. SEO improvements can be attributed through tracking changes in search engine rankings and organic traffic.
Use tracking pixels to track conversions from specific sources
Create unique URLs for different campaigns to track conversions
Use A/B testing to compare the performance of different versions of a page
Track cha...
I applied via Campus Placement
Creating a roadmap involves identifying goals, prioritizing features, and aligning with stakeholders.
Identify business goals and objectives
Gather feedback from stakeholders and customers
Prioritize features based on impact and effort
Create a timeline and milestones
Align roadmap with company strategy and resources
Regularly review and adjust roadmap as needed
To launch vernacular content on Myntra, we will translate product descriptions, user reviews, and customer support. Success will be measured through increased engagement and conversion rates. The right time to launch will be determined by market research and user demand.
Translate product descriptions, user reviews, and customer support into vernacular languages
Measure success through increased engagement and conversion...
I handle conflict by actively listening, finding common ground, and facilitating open communication. I gain stakeholder buy-in through clear communication, addressing concerns, and demonstrating value. My change management process involves thorough planning, effective communication, and stakeholder involvement.
Actively listen to all parties involved in the conflict to understand their perspectives.
Find common ground an...
I applied via Campus Placement
Identify the root cause and take corrective actions to improve subscription rate.
Conduct customer surveys to understand reasons for cancellation
Analyze competitors' offerings and pricing strategies
Improve the value proposition of Amazon Prime by adding new benefits or features
Launch targeted marketing campaigns to attract new subscribers
Offer discounts or promotions to incentivize re-subscription
Improve customer servic...
To launch custom made-to-order products, focus on market research, production capabilities, and customer experience. Attribute conversions through tracking and analytics. SEO is crucial for online visibility.
Conduct market research to identify demand and competition
Assess production capabilities and logistics for customization
Prioritize customer experience through seamless ordering and delivery
Implement tracking and an...
I applied via Referral and was interviewed in May 2024. There were 2 interview rounds.
Problem solving and resume based discussion
Data and guesstimate
I applied via Campus Placement
Renting heavy home appliances instead of selling - cost-saving measures for Flipkart
Reduced inventory costs as fewer appliances need to be purchased and stored
Lower transportation costs as appliances can be rented out from local warehouses instead of being shipped from a central location
Less need for after-sales service and support as appliances are returned after use
Potential for higher profit margins as rental fees c...
A smart dialer app that suggests contacts based on time, location, and frequency of calls.
Uses machine learning algorithms to predict and suggest contacts
Integrates with calendar and location data to suggest relevant contacts
Allows users to set preferences and prioritize contacts
Provides analytics on call history and usage patterns
Convincing a startup founder about a decision opposing his view
Identified the problem and presented data to support my decision
Listened to the founder's concerns and addressed them
Collaborated with the team to come up with a compromise
Presented a clear plan of action and potential outcomes
Followed up to ensure the decision was successful
Product management is the perfect blend of creativity, strategy, and execution.
Product management allows me to work on innovative solutions that solve real-world problems.
I enjoy collaborating with cross-functional teams to bring a product to market.
Product management provides the opportunity to continuously learn and grow in a dynamic industry.
I am passionate about creating products that improve people's lives and mak...
I will collaborate with the engineering team to understand their concerns and work towards a mutually beneficial solution.
Listen to the engineering team's concerns and priorities
Explain the business goals and priorities
Work together to find a solution that meets both business and engineering needs
Consider the impact on customers and stakeholders
Communicate the decision and reasoning clearly to all parties involved
Criteria for selecting 5 fresher engineers for a feature
Assess their technical skills and knowledge
Evaluate their ability to work in a team
Consider their communication and problem-solving skills
Look for a diverse set of perspectives and backgrounds
Assess their willingness to learn and adapt
Consider their passion and motivation for the project
I applied via Campus Placement
Facebook’s DAU(Daily Active Users) has been decreasing w-o-w for last 3 weeks. As a growth manager for Facebook, how will you identify and resolve the problem.
A movie-booking app designed for elder people who are not tech-savvy.
Simple and intuitive user interface with large fonts and buttons.
Option to book tickets over the phone with customer support.
Ability to filter movies by genre and language.
Option to save favorite theaters and movies for easy access.
Integration with Google Maps for easy navigation to theaters.
Option to receive reminders for upcoming movies and showtime...
Seasonal demand products like ACs can stress Flipkart's supply chain in a Stock and Sell model.
The supply chain needs to be prepared for sudden spikes in demand during peak season.
Inventory management becomes crucial to avoid stockouts or overstocking.
Logistics and delivery operations need to be optimized to handle increased volume.
Marketing and promotions should be planned in advance to create demand and avoid excess ...
The technology stack used in this product includes Java, Spring Boot, React, and PostgreSQL.
Backend developed using Java and Spring Boot
Frontend developed using React
Database used is PostgreSQL
Other technologies used include Docker and Kubernetes
Prioritization of feature backlog based on parameters
Customer needs and feedback
Business goals and objectives
Technical feasibility and complexity
Market trends and competition
Impact on user experience and revenue
Cost and resources required
Risk and compliance
Dependencies and timelines
Value and ROI
Urgency and criticality
As a product manager, major challenges with stakeholders include communication, prioritization, and alignment.
Communication: Ensuring clear and effective communication with stakeholders to avoid misunderstandings and delays.
Prioritization: Balancing the needs and wants of different stakeholders to prioritize features and improvements.
Alignment: Ensuring all stakeholders are aligned on the product vision, goals, and roa...
I applied via Campus Placement
How's ISB going on so far?
You are thinking of creating a startup, you’ve observed Housing Societies have free badminton courts available and there are kids who are looking to play badminton but do not have access to courts. Can you find a way to create value here?
Have you had any problems dealing with people?
You are a PM at Facebook, you notice that the revenue is falling over a period of 2 weeks. What actions would you take next?
How do go about dealing with a situation when you have to convince your superior or say your product manager about a disagreement that you’ve been having regarding [work project] ?
How would you go about launching Gold as a category on Flipkart? What all factors would you keep in mind while launching it?
I worked on a product with a microservices architecture using MySQL DB for replication.
The product had a microservices architecture with each service having its own database.
We used MySQL DB for replication to ensure data consistency across all services.
We also implemented load balancing and caching to improve performance.
The architecture allowed for easy scaling and maintenance of the product.
Examples of services incl...
My biggest fear is not meeting customer needs
I prioritize customer feedback and needs in my feature development
I conduct thorough research and analysis to ensure customer satisfaction
I regularly communicate with customers to gather feedback and make improvements
I am open to constructive criticism and willing to make changes to meet customer needs
As a PM, I would prioritize tech-debt based on its impact on the product and allocate resources accordingly.
Identify the areas with the highest tech-debt and prioritize them based on their impact on the product
Allocate resources to address the high-priority tech-debt items
Collaborate with the engineering team to come up with a plan to address the tech-debt
Ensure that the plan to address tech-debt is aligned with the pr...
Should Flipkart enter Quick commerce
Uber should consider acquiring Rapido to expand their services in the transportation industry.
Acquiring Rapido would allow Uber to enter the bike taxi market, which is a growing segment in India.
Rapido has a strong presence in the Indian market with a large customer base, which could benefit Uber's expansion strategy.
Uber could leverage Rapido's technology and expertise in the bike taxi sector to enhance their own serv...
Leadership is about inspiring and guiding a team towards a common goal through effective communication and decision-making.
Leadership involves setting a clear vision and goals for the team.
Effective communication is key in leadership to ensure everyone is on the same page.
A good leader motivates and empowers team members to reach their full potential.
Leadership also involves making tough decisions and taking responsibi...
based on 3 reviews
Rating in categories
Senior Executive
251
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| ₹0 L/yr - ₹0 L/yr |
Assistant Manager
215
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| ₹0 L/yr - ₹0 L/yr |
Business Development Executive
185
salaries
| ₹0 L/yr - ₹0 L/yr |
Beauty Advisor
180
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| ₹0 L/yr - ₹0 L/yr |
Associate Manager
119
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| ₹0 L/yr - ₹0 L/yr |
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