Indian School of Business (ISB), Hyderabad

Hyderabad, Telangana

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Nykaa

Indian School of Business (ISB), Hyderabad Placement Interview Questions

Updated 22 Sep 2024

1 interview found

user image Anonymous

posted on 21 Oct 2022

I applied via Campus Placement

3 Interview Rounds

1

Case Study Round

Tell me about yourself

Return to origin (i.e. to warehouse) for Nykaa has increased from 5% to 7% within a span of 1 month. What are the potential reasons for this increase? How will you solve for these issues?
(I first drew the entire process from order to delivery and the reverse logistics. Then I discussed my hypotheses and asked clarifying questions to reject/ accept the hypotheses)

2

Technical Round (3 Questions)

  • Q1. Tell me about yourself and the data analytics projects done
  • Q2. Detailed discussion on one project on hotel recommendation system I built as data analyst. Probed on why it was done, data used, techniques tested and implement...read more
  • Q3. Questions on SQL (Basic). Asked questions on types of joins, lag functions
3

Case Study Round

Nykaa currently has X million registered users, only Y% of them have transacted till date and out of Y, 60% of them have done only 1 transaction. How would you increase the repeat transactions (i.e. 60%) and how would you increase Y i.e. increase the share of transacting customers?

What are the product changes required for solving above problem? How would you prioritize these features?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Understand what the company is looking for. Example: Nykaa requires its Product Managers to be capable of doing data analysis hence look for skills like SQL/ R/ Python etc.


So, a quick refresher of SQL concepts before interviews can help 2. Practice Product Design questions. You should be able to engage the interviewer throughout the discussion (right from scoping to designing)

Round 1- The duration of the interview was 30 minutes.

Round 2- The duration of the interview was 30 minutes.

Round 3- The duration of the interview was 45 minutes.

(Refer sqlzoo.net for basic SQL functions)
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