worxwide - Manager - Growth Marketing (8-12 yrs)

Strategic Campaigns

- Design and Run email campaigns to engage specific audience (should know tools like Zoho, Salesforce or any CRM for campaigns).

- Run social media campaigns to reach out wider audience.

Content Marketing

- Develop and deliver compelling content like whitepapers/blogs and other thought leadership to engage potential prospects.

- Refresh website content to attract clients.

Event Marketing

- Identify relevant events across India, Singapore and Dubai regions for technology and start-ups related.

- Plan logistics and attend the event to capture leads in the event.

Partnerships/Memberships

- Identify relevant corporate communities like Nasscom, APMP Association and other relevant associations to sign up for brand activation.

Digital Marketing

- Leverage paid advertisements like Google Ads (PPC), Linkedin Ads Youtube Ads etc. to onboard new clients

Brand Marketing

- Strategize to activate brand identity in different markets

- Coordinate with graphics team and external vendors to ideate and launch new promotional videos and other initiatives

Innovation Activation

- Co-ideate fresh ideas for sales strategies and launching new products and services in new markets

Growth Strategy and Analysis

- To involve in business analysis and growth strategy

- Solve customer's business problems through consulting mindset and analytics approach

- Creating marketing presentations for clients and internal organization