Business Development Executive - School & Colleges

Position : Business Development Executive - School & Colleges

Location : Bengaluru

Company Profile : Wonderla Holidays Ltd (Wonderla), founded in 2002, is one of the largest amusement park operators in India. It currently operates three amusement parks situated in Kochi, Bengaluru & Hyderabad under the brand name Wonderla and a resort in Bengaluru under the name Wonderla Resorts. The company commissioned its first amusement park in Kochi in 2000 (earlier known as Veegaland ), the second amusement park in Bengaluru in 2005 and the third one in Hyderabad in 2016. Wonderla is opening parks in Bhuvaneswar and Chennai which is currently under construction.

Qualification:

Any Degree (Degree in Travel & Tourism will be an added Advantage)

Job Description / Responsibilities:

Responsibilities

• Conduct comprehensive market research to identify trends and opportunities in the educational sector in Bengaluru, including analyzing competitor activities and educational policies.
• Target and acquire new institutional clients, such as schools and colleges, negotiating terms and agreements to establish mutually beneficial partnerships.
• Work closely with institutional clients in Bengaluru to understand their target market and business goals, creating customized packages that meet their specific needs and preferences.
• Collaborate with the marketing team to develop promotional materials tailored to the educational sector in Bengaluru, highlighting the unique benefits and features of our offerings.
• Achieve sales targets from the institutional sector in Bengaluru, utilizing effective sales strategies and relationship-building techniques.
• Explore upselling opportunities and additional revenue streams within the institutional clientele, maximizing profitability while delivering value to clients.
• Attend school and college events, trade shows, and conferences in Bengaluru to build a network of potential institutional clients and stay informed about industry trends and educational policies.
• Gather feedback from institutional clients in Bengaluru to improve services and address any issues promptly, ensuring high levels of customer satisfaction.
• Prepare regular reports on sales performance, market trends, and competitor activities within the institutional sales segment in Bengaluru, providing insights and recommendations for strategic decision-making.

Requirements

• Bachelor's /Masters degree in Business Administration, Marketing, or a related field (preferred).
• Proven experience in sales and institutional marketing, with a focus on the educational sector in Bengaluru.
• Excellent negotiation and communication skills, with the ability to build strong client relationships within schools and colleges.
• Strong analytical skills and market knowledge specific to the educational sector in Kerala.
• Proficiency in CRM software and Microsoft Office Suite.
• Strategic thinking and problem-solving abilities to drive business growth and achieve sales targets within the institutional segment.
• Willingness to travel within Bengaluru and attend industry events and conferences.
• Results-oriented mindset with a focus on achieving sales goals and delivering measurable outcomes.
• Ability to work independently and collaboratively in a fast-paced environment, with a proactive and adaptable approach to challenges.

Experience : 2 to 6 years

Interested Candidates with Suitable Profiles can apply : shrikripa.t@wonderla.com