VMax is a holistic Wellness Health tech platform that strives to encourage and inspire people to adopt a healthy lifestyle. We have an enthusiastic and knowledgeable team that provides bespoke fitness and nutrition plans tailored to individual requirements. Our goal is to transform the lives of at least 1 million people (about the population of Delaware) and eradicate most of the lifestyle diseases caused by obesity, which include diabetes, heart diseases, thyroid, high blood pressure, depression, PCOS, and some types of cancer. Visit our website, https://vmax.fit/ to learn more about us.
Job Summary: -
We are looking for a creative and dynamic Content Writer, a candidate with a strong interest in combining written and visual content. The ideal candidate will have a passion for storytelling and will be responsible for crafting compelling written pieces alongside visual assets such as graphics, videos, and infographics. Your work will play a key role in engaging our target audience and driving meaningful interaction with our content
Roles and responsibilities:
Create engaging and informative written content (blog posts, articles, social media posts, website copy, etc.) that aligns with our brands voice and objectives.
Design and implement visually compelling content (graphics, infographics, videos, etc.) to enhance written content and increase engagement.
Collaborate with fertility experts, marketing and design teams to ensure visual and written content are integrated seamlessly across various platforms.
Stay up to date with trends in both written and visual content to create fresh and relevant material.
Optimize content for SEO to improve visibility and search engine ranking.
Ensure content is consistent with brand guidelines, tone, and style.
Manage content calendars and ensure timely delivery of content across multiple channels.
Analyze content performance and adjust strategies as necessary to increase audience engagement and conversion rates.
Qualification and experience: -
Bachelors degree in nutrition and Dietetics or a marketing, communications, journalism, English, or a related field.
Candidates with over 2 years of experience in Health and Wellness, particularly in the field of Fertility.
Strong proficiency in design tools (such as Adobe Creative Suite, Canva, etc.) and video editing tools.
Understanding of SEO best practices and content optimization.
Excellent communication skills (both written and verbal).
Ability to work independently and in a team, managing multiple projects and deadlines.
Creative mindset with a strong eye for detail and design.