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Digital Marketing Executive
VMax Wellness
posted 1mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
We are seeking a tech-savvy and creative Digital Marketing Executive to join our team in Coimbatore. This is a full-time onsite role, and the ideal candidate will be responsible for planning, executing, and optimizing online marketing strategies across various digital platforms. They should be well-versed in the latest digital marketing concepts and passionate about driving measurable growth for the organization.
Roles and responsibilities:
Plan and execute all digital marketing activities, including SEO/SEM, email, social media, and display advertising campaigns.
Develop and manage content strategy to engage and convert target audiences across platforms.
Utilize marketing automation tools and manage email & WhatsApp marketing campaigns.
Conduct competitor analysis to identify growth opportunities.
Collaborate with cross-functional teams (content creators, graphic designers, fitness trainers) to create compelling online experiences.
Manage paid advertising campaigns on platforms such as WhatsApp, Google Ads, Facebook, Instagram, and YouTube.
Conduct keyword research and optimize content to improve organic search rankings and drive website traffic.
Manage company social media accounts, creating trendsetting, innovative content that aligns with our brand voice and identity.
Qualification and experience:
Bachelor s / masters degree in marketing, or a related field.
1-3 years of experience as a Digital Marketing Executive or similar role, preferably within the wellness, fitness, or health industries.
A passion for health, wellness, and fitness is a plus.
Strong knowledge of digital marketing tools such as Google Analytics, SEMrush, Mailchimp, Hootsuite, etc.
Hands-on experience in managing emailer tool and WhatsApp tool
Ability to analyze data and metrics to drive decision-making and optimize campaigns.
Familiarity with marketing automation and email marketing best practices.
Strong verbal and written communication skills.
Ability to multitask and work in a fast-paced environment.
Employment Type: Full Time, Permanent
Read full job description What people at VMax Wellness are saying
Digital Marketing Executive salary at VMax Wellness
reported by
1
employee
with 1
years exp.
₹2.1
L/yr - ₹2.6
L/yr
23%
less
than the average Digital Marketing Executive Salary in India
View more details
What VMax Wellness employees are saying about work life
based on 6 employees
Strict timing
Monday to Saturday
No travel
Day Shift
VMax Wellness Benefits
View more benefits
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