Customer Executive/ Sales Executive - HoReCa channel

Job Title / Designation: Customer Executive - HoReCa

Department: Sales

Functional Reporting to Area Sales Manager

Location: Coimbatore / Madurai

Job Purpose

responsible for managing the Distributors and would be handling the front-line sales team. He will be directly responsible for Volume and Sales Growth in the assigned territory and will coach and train the Pre-Sales Representatives.

Primary Roles & Accountabilities

KPIs for the position of Customer Executive are:

• Volume

• Market Share

• Outlet Addition in the territory

• EDGE Score

• Distributor Handling

KRAs for the position of Customer Executive are:

• Develop a network of dealers and distributors in the assigned region and achieve the Sales target assigned to him/her.

• Use field data for assigned market to identify brand/pack gaps in the territory

• Design and implement local Sales promotion scheme.

• Set clear volume targets and KPIs for his/her team.

• Conducting regular feedback sessions with team members and providing necessary inputs.

• Carry out coaching, mentoring and hand-holding for the team members and develop upon their required skill set.

• Will be accountable for the assigned market (key accounts and outlets).

• Ensure regular updating of sales MIS and update the reporting officer on a daily basis.

• Compiling and analyzing sales figure on a regular basis.

Education &