Soulflower - Retail Business Development Manager - D2C FMCG Beauty Business (6-8 yrs)

Retail Business Development Manager D2C FMCG Beauty Brand Exp: 06 to 08 years WIPRO Partnered Brand Package 20 LPA

Job Title: Retail Business Development Manager.

Location: Pan India (with frequent travel).

Reports To: Business Head.

Job Summary:

- The Retail Business Development Manager will be responsible for driving business growth across individual stores and retail chains.

- This role involves strategic planning, business development, relationship management, and achieving sales targets for Soulflower's retail presence.

- The incumbent will play a critical role in expanding Soulflower's brand visibility, optimizing store performance, and strengthening relationships with retail partners to maximize sales opportunities.

Key Responsibilities:

Business Strategy and Planning:

- Develop and execute growth strategies to increase store-wise and chain-wise sales and profitability.

- Identify opportunities for market expansion and establish a robust retail footprint across key locations.

- Analyze sales data and market trends to create actionable insights and plans to drive growth.

Store & Chain Management:

- Collaborate with store managers and retail partners to develop strategies that enhance store performance and customer engagement.

- Lead efforts to maximize in-store brand presence, optimize product displays, and improve customer experience.

- Conduct regular store visits to ensure compliance with brand guidelines, monitor inventory levels, and maintain sales performance.

Relationship Management:

- Build and maintain strong relationships with key retail partners and decision-makers at store and chain levels.

- Negotiate favorable terms, secure promotional opportunities, and manage contracts with retail partners.

- Work closely with partners to ensure Soulflower's products receive prime shelf space and optimal marketing support.

Sales and Target Achievement:

- Drive sales growth and meet revenue targets on a store and chain basis.

- Implement sales plans, promotional activities, and campaigns to increase market share and brand awareness.

- Track sales performance and provide regular reports, insights, and recommendations for continuous improvement.

Cross-Functional Collaboration:

- Work with the marketing, supply chain, and product development teams to align retail strategies with broader business objectives.

- Facilitate new product launches, in-store events, and marketing campaigns in collaboration with relevant teams.

Training and Development:

- Provide training to in-store staff and retail partners on Soulflower's products, brand values, and key selling points.

- Develop training modules to enhance customer service and sales effectiveness.

Compliance and Reporting:

- Ensure all stores adhere to brand standards, guidelines, and legal regulations.

- Maintain accurate records of sales, expenses, contracts, and other business-related activities.

- Provide regular updates to senior management on business growth initiatives, progress, and challenges.

Qualifications:

- Bachelor's degree in Business Administration, Marketing, or a related field (MBA preferred).

- 5-8 years of experience in retail business development, sales management, or related roles in the FMCG/Beauty/Wellness industry.

- Proven track record of achieving sales targets and growing retail business.

- Strong negotiation, communication, and relationship management skills.

- Ability to travel extensively across regions and work with diverse teams.

- Strategic mindset with data-driven decision-making skills.

- Excellent organizational and multitasking abilities.

Skills:

- Strategic Planning and Execution.

- Retail Operations and Sales Management.

- Negotiation and Contract Management.

- Data Analysis and Reporting.

- Cross-Functional Collaboration.

- Customer Relationship Management (CRM).

Why Join Soulflower?

- Be part of a purpose-driven brand dedicated to creating innovative, authentic, and effective beauty and wellness solutions.

- Work in a dynamic and growth-oriented environment with the opportunity to make a meaningful impact on our retail success.

- Collaborate with passionate and innovative team members committed to excellence.

About Soulflower:

- As a D2C Business we have grown for the past 2 decades, understanding the India consumer & offering them solutions.

- We are in a HYPER GROWTH BUSINESS CYCLE and are inviting TOP TALENT with Growth Mindset to be part of our journey to creating history in the world of skin and haircare.

- Soulflower is headquartered in Mumbai, Soulflower is a Farm2Face Brand, specializing in high efficacy, preservative-free, cruelty-free, aromatherapy, natural (ECO-CERT & ESG certified) face, skin, and hair care products.

- In our mission to bring to you natural and potent ingredients in their purest form, our Farm to Face initiative came into existence; products sourced, harvested and delivered from a sustainable farm, straight to your skin and hair, without any chemicals or preservatives!.

- This Vintage brand continues to serve over 3 Million direct customers & 100 plus corporates and growing.

Website: www.soulflower.in.

Bestseller Brand in Skin Glow and hair Growth on Amazon, Blinkit, Instamart, Tira, Flipkart, Nykaa, Tira, etc currently available across India, USA, Singapore, UAE, Japan & UK.

Retail Presence across India in Shoppers Stop, Lifestyle, Noble Chemist, Reliance Retail, Lulu, Apollo Pharmacy, Wellness Forever, Metro Cash & Carry, etc.