Sify - Channel Sales Manager - IT Infra (7-10 yrs)

- Partner Business Manager (Channel Sales Manager).

- As a Partner Business Manager, you will play a pivotal role in driving the company's revenue growth through strategic channel partnerships.

- You will be responsible for developing and managing relationships with channel partners, including resellers, distributors, and system integrators, to promote and sell our IT infrastructure products and services.

Main Responsibilities:.

Channel Partner Relationship Management:.

- Identify, recruit, and onboard new channel partners aligned with the company's strategic goals.

- Nurture and maintain strong relationships with existing channel partners, ensuring their satisfaction and engagement.

Sales Strategy and Planning:.

- Develop and implement effective channel sales strategies to achieve revenue targets.

- Collaborate with internal teams to align product offerings with market demand and channel partner needs.

Training and Enablement:.

- Provide product training and support to channel partners, ensuring they are well-equipped to effectively sell and support our solutions.

- Keep partners informed about new products, enhancements, and industry trends.

Sales Performance Monitoring:.

- Track and analyse channel sales performance, identifying areas for improvement and implementing corrective measures as needed.

- Work closely with partners to set and achieve sales targets.

Market and Competitive Analysis:.

- Stay abreast of market trends, competitor activities, and emerging opportunities to recommend adjustments to the channel sales strategy.

Collaboration:.

- Work closely with the marketing, product development, and customer support teams to ensure seamless communication and coordination.

Reporting and Documentation:.

- Prepare regular reports on channel sales performance, forecasting, and market trends.

- Maintain accurate records of partner interactions and transactions.

Qualifications:.

- Engineering Graduate or Graduate with MBA, preferably with a specialization in marketing from a -reputed institute/university.

- 7-10 years of experience in channel sales, preferably in the IT infrastructure industry.

- Strong understanding of Network and IT Solutions, including Cloud solutions, Data Center Hosting services, Managed (Enterprise IP) Voice, Security solutions, Managed infrastructure services, System integration services, and Applications.

- Strong communication skills (both written and verbal) and aggressive selling skills.