Growth Marketing Manager

Job Description - Growth Marketing Manager

• Organization: Printo Document Services Pvt. Ltd.
• Website: www.printo.in.
• Position: Growth Marketing Manager
• Role Type: Full time, On-Site. (No Remote/Hybrid)
• Location: Bengaluru, Karnataka
• Office Location: Printo Bomanahalli office - Printo Support Office
• Compensation: ₹8,00,000 ₹15,00,000 P.A. depending on experience and last drawn compensation
• Experience: 3-5 Years
• Openings: 1
• How to apply?: Fill this form - https://forms.gle/A2bz6RPM7BfSf1ck8
  
  

About Us

Printo is India’s largest chain for Printing, Gifting, and Merchandising with 30+ stores across major cities and a growing online presence. With over a million customers served, we aim to scale rapidly to achieve ₹1000 crore revenue and prepare for an IPO by 2025.

Role Overview
We are seeking a passionate, data-driven Growth Marketing Professional who will drive acquisitions, engagement and retention of SMB businesses for Printo.

Key Responsibilities

Growth Strategy and Execution:

• Develop and execute strategies for SMB user acquisition, retention and engagement across offline and online channels
• Optimize CAC and drive consistent improvements in lead-to-conversion metrics by driving changes on ground at the stores and centre
• Build scalable performance marketing channels including search, social media, telemarketing and email/whatsapp outreach

Marketing Automation & Data Analytics:

• Implement and optimize lifecycle marketing workflows to maximize customer LTV
• Leverage analytics to track performance, run A/B tests, and make data-driven decisions

Partnerships:

• Collaborate with B2B partners to expand reach

Key Skills and Qualifications

• Experience: 3-5 years in Marketing. We are specifically looking for candidates who have worked with marketing tools like MoEngage, Clevertap, Webengage etc and understand user journeys and lifecycle flows. Preference will also be given to candidates who have handled marketing activations/sales operations events on the ground.
• Technical Skills: Experience with customer engagement platforms like MoEngage or Clevertap and analytics tools like Zoho, Leadsquared
• Analytical Mindset: Proficient in data analysis and ROI-driven marketing strategies.
• Leadership: Self-starter with ownership mentality and strong problem-solving skills.
• Preferred: Experience in B2B SaaS or SMB-focused organisations, preference for someone who has worked in a high growth environment

Why Join Us?

• This is a high-impact role with direct access to CXOs and the founding team.
• Autonomy to shape and execute growth strategies.
• Opportunity to build and set up marketing frameworks from scratch
• This is a role requiring both strategic thinking and hands-on execution. We're looking for someone who can roll up their sleeves and get things done while also thinking big picture about customer acquisition and growth