Marketplace Lead

Role Overview:
The Marketplace Lead will be responsible for driving sales growth, campaign execution, and performance optimization across multiple e-commerce marketplaces, including Amazon, Flipkart, Walmart, Target, and similar platforms worldwide. This role requires expertise in marketplace operations, paid advertising, SEO, inventory management, and customer experience to maximize sales, enhance brand visibility, and optimize marketplace performance across different geographies.
Key Responsibilities:
1. Sales Growth & Market Expansion
Develop and execute strategies to drive sales growth across Amazon, Flipkart, Walmart, Target, and similar marketplaces globally.
Identify and capitalize on marketplace trends, customer insights, and competitive analysis to enhance brand presence and market share.
Expand Mikos footprint across new marketplaces and geographies to drive incremental revenue.
2. Business Planning & Performance Management
Own the sales forecasting and budgeting process, ensuring revenue targets are met across multiple marketplaces.
Develop and implement data-driven action plans to optimize marketplace performance, profitability, and cost efficiency.
Manage pricing strategy, discounts, and promotions to stay competitive while maintaining profitability.
3. Product Listing Management & SEO Optimization
Create, optimize, and manage product listings across Amazon, Flipkart, Walmart, Target, and similar platforms.
Ensure high-quality content (Catalogue / A+ Content) that enhances discoverability, effectively communicates Mikos brand story, and improves conversions.
Maintain and enhance the Brand Store content across all marketplaces to improve customer engagement and trust.
Conduct keyword research, competitor benchmarking, and SEO optimization to improve search rankings.
4. Paid Advertising & Growth Marketing
Plan and execute end-to-end paid media campaigns across multiple marketplaces, ensuring high ROAS and efficient ad spend.
Manage advertising strategies, including:
Amazon Ads: Sponsored Products (SP), Sponsored Brands (SB), Sponsored Display (SD), DSP.
Flipkart, Walmart, and Target Ads: Performance-based ad strategies for maximum sales impact.
Continuously analyze campaign performance, A/B test creatives, and optimize bids to enhance sales and visibility.
5. Performance Tracking, Analytics & Consumer Insights
Track and analyze key performance metrics using tools like Amazon Pi, Walmart Seller Center, Flipkart Seller Hub, and third-party analytics software.
Generate actionable insights to optimize sales, advertising performance, and organic rankings.
Monitor customer reviews, ratings, and feedback to enhance product positioning and customer satisfaction.
6. Returns, Refunds & Customer Experience Optimization
Manage return and refund policies efficiently to minimize revenue loss and maintain a strong seller reputation.
Work closely with Amazon, Flipkart, Walmart, and similar marketplace teams to resolve customer disputes, refund claims, and product replacements.
Collaborate with the customer support & operations team to improve resolution time and enhance the post-purchase experience.
Implement strategies to reduce return rates by refining product descriptions, setting accurate customer expectations, and optimizing fulfillment processes.
7. Marketing & Promotional Initiatives
Implement marketplace-specific marketing strategies, seasonal promotions, and deal-based campaigns to drive sales.
Leverage platform-led promotions such as Lightning Deals, Best Deals, Big Billion Days, Prime Day, Black Friday, Cyber Monday, etc.
Work closely with marketplace account managers to explore exclusive promotional opportunities.
8. Inventory & Supply Chain Coordination
Collaborate with the Operations and Supply Chain teams to optimize inventory levels across all marketplaces.
Ensure seamless inventory planning and demand forecasting to prevent stockouts or overstocking.
Coordinate with marketplace fulfillment teams for smooth warehouse operations, order processing, and fulfillment efficiency.
Qualifications:
5+ years of experience managing marketplace operations, sales growth, and advertising across Amazon, Flipkart, Walmart, Target, or similar platforms.
Strong analytical skills with proficiency in Amazon Pi, Walmart Seller Center, Flipkart Seller Hub, and advertising tools.
Expertise in performance marketing, SEO, and campaign optimization across multiple geographies.
Experience handling returns, refunds, and marketplace policies to improve customer service.
Ability to collaborate with global teams and manage operations across different time zones.
Strong negotiation and relationship management skills for working with marketplace account managers.
Experience managing international marketplace operations (Amazon US, UK, EU, Flipkart India, Walmart US, Target US, etc.).
Minimum Bachelor's degree required.
Strong focus on analytics.

Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Remote