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1 Adobe Marketing Specialist Job
Marketing Specialist/Mgr 4
8-13 years
Noida, Bangalore / Bengaluru
1 vacancy
Marketing Specialist/Mgr 4
Adobe
posted 2mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Social / c ommunity strategy and programs: Pioneer and evolve our social strategy, influencer programs, paid media recommendations and marketing campaigns for building an engaged online community and awareness with active social channels: curating UGC, publishing and managing day to day engagement on social media and proactive and reactive communications.
- Creative and content management: coordinate and maintain relationships with agency partners & in-house teams to brief, manage, and / or create original content for distribution. Oversee and manage editorial calendar, understand content production pipeline, and be brand evangelist to help improve and communicate utilization of content.
- Analysis and o ptimization: analyse and report on the performance of owned social channels and community programs to measure the effectiveness of our efforts, with an emphasis on continuous optimization an iteration.
- Voice of User: champion the voice of the community with internal stakeholders, working directly with the Product Marketing Manager and Product teams to share insights and recommendations.
- Trend Spotter: Expert understanding of how brands should participate in social media in an authentic way. Understands pop culture, trends, and the general zeitgeist for the community; social and meme culture and how to credibly and sensitively work within it while stewarding the brand .
What you need to succeed
- 8 + years working in social media with a consistent track record of leading local social content strategy and creating social-first activity for brands or organi s ations in partnership with marketing functions including but not limited to Product, measurement and web teams.
- Deep knowledge of social content types, formats, and lengths, and what works best across platforms ; a robust knowledge of (or curiosity for) what s trending right now in culture and technology across India .
- Quick wit and a strong voice in writing and creative concepting
- Experience working with cross-functional team members and agencies to strategize, brief, review, and implement content .
- Experience collaborating with a wide variety of creators and influencers on brand campaigns and programs ; measuring their effectiveness and optimising accordingly.
Employment Type: Full Time, Permanent
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What Marketing Specialist at Adobe are saying
Marketing Specialist salary at Adobe
reported by
13
employees
₹8
L/yr - ₹14
L/yr
18%
more
than the average Marketing Specialist Salary in India
View more details
What Adobe employees are saying about work life
based on 1k employees
Flexible timing
Monday to Friday
No travel
Day Shift
Adobe Benefits
Submitted by Company
Physical wellbeing Wellbeing reimbursement program Support in times of need Financial wellbeing Mental health care Emotional wellbeing
Submitted by Employees
View more benefits 
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Adobe Noida Office Locations
Noida Office
Adobe Systems (India) Pvt Ltd, A-05, Sector 132, Express Way
Noida
Uttar Pradesh 201304
Uttar Pradesh 201304
Noida Office
Adobe Systems India Pvt. Ltd, Vindhyachal Marg, Sector 25A
Noida
Uttar Pradesh 201301
Uttar Pradesh 201301
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