Lucent Innovation - Social Media Manager (1-3 yrs)

- We are looking for a passionate and results-oriented Social Media Manager/Social Media Expert (SMM/SME) to join our growing team in Ahmedabad.

- In this role, you will be responsible for developing and executing our social media strategy, managing our online communities, analyzing social media data, conducting market research, and optimizing our social media campaigns for maximum impact.

Responsibilities:

- Develop and execute a comprehensive social media strategy aligned with our business goals and objectives

- Manage and grow our social media presence across various platforms (Facebook, Twitter, LinkedIn, Instagram, etc. )

- Create high-quality, engaging content (text, images, videos) that resonates with our target audience

- Manage online communities, respond to comments and messages, and foster positive brand sentiment

- Analyze social media data to track performance, measure ROI, and identify areas for improvement

- Conduct market research to understand industry trends, competitor activity, and target audience insights

- Optimize social media campaigns for maximum reach, engagement, and conversions

-Stay up-to-date on the latest social media trends and best practices

- Collaborate with other marketing teams to develop integrated marketing campaigns

Qualifications:

- 1-3 years of experience in social media management or a related field

- Proven track record of developing and executing successful social media strategies

- Strong understanding of social media marketing principles and best practices

- Experience with social media advertising platforms (e. , Facebook Ads, Twitter Ads)