Lotus Interworks - Influencer Marketing & Social Media Manager (3-5 yrs)

- Develop and execute comprehensive influencer marketing strategies, focusing on brand growth, lead generation, and audience engagement for the US market.

- Build and nurture relationships with influencers across various platforms, from Instagram to YouTube, TikTok and more, ensuring high engagement and impact.

- Plan, create, and manage content for all social media channels, ensuring alignment with brand guidelines and marketing goals.

- Collaborate with cross-functional teams (Content, SEO, Paid Ads) to drive campaigns and conversions.

- Monitor and analyze performance metrics to optimize campaign effectiveness and continuously improve strategies.

- Stay on top of trends and innovations in influencer marketing, social media tools, and audience behavior.

What We Offer:

- Remote work flexibility-work from anywhere!

- Opportunities for career growth in a rapidly expanding company.

- Collaboration with a highly skilled global team.

- Fun and inclusive work environment.

Qualifications:

- Proven experience (3+ years) managing influencer marketing campaigns and social media strategies targeting the US market.

- Deep understanding of social media algorithms, trends, and tools (Meta, TikTok, YouTube, Instagram).

- Strong communication and negotiation skills, with the ability to build long-term influencer relationships, especially on barter collaborations basis.

- Ability to develop content strategies that resonate with the US audience.

- Proficiency with social media scheduling, analytics tools, and marketing platforms.

- A passion for growth, creativity, and making an impact.