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Senior Specialist, Brand Analytics

8-10 years

Gurgaon / Gurugram

1 vacancy

Senior Specialist, Brand Analytics

JLL

posted 1d ago

Job Description

JLL empowers you to shape a brighter way.

Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you ve got deep experience in commercial real estate, skilled trades or technology, or you re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

Job Title: Sr Specialist

Experience: 8-10 years

Location: Gurugram

Position type: Full time

Timing: 1pm - 10pm (IST)

What this job involves:

As a Brand Analyst, you will be responsible for monitoring and evaluating the overall health of our companys brand. Youll use data analysis techniques to provide insights to stakeholders through a dedicated dashboard that tracks key metrics such as customer sentiment, brand awareness, market share, and competitive landscape. Your work will inform strategic marketing decisions to maintain and enhance the brands reputation.

Key Responsibilities:

Data Collection and Integration

  • Gather data from various sources including social media, customer surveys, market research, sales data, and web analytics
  • Create a comprehensive view of brand perception

Metric Development and Analysis

  • Define and calculate relevant brand health metrics such as brand sentiment, customer loyalty score, brand advocacy, and share of voice
  • Identify patterns and trends in brand health data over time
  • Conduct competitive analysis to track competitor brand performance

Dashboard Design and Visualization

  • Build and maintain an interactive dashboard using data visualization tools
  • Present key brand health metrics clearly and effectively to stakeholders

Reporting and Insights

  • Generate regular reports and presentations to communicate brand health insights
  • Provide actionable recommendations for brand strategy adjustments
  • Present complex data insights to diverse audiences

Trend Analysis and Forecasting

  • Analyze brand performance data and predict future trends
  • Identify opportunities and potential threats in the market

Sounds like youTo apply, you need to be:

  • Strong proficiency in data manipulation, statistical analysis, and data mining techniques
  • Experience with tools like SQL, Python, and R
  • Ability to create compelling data visualizations using tools like Tableau or Power BI
  • Understanding of marketing principles, branding concepts, and customer behavior
  • Excellent written and verbal communication skills
  • Familiarity with web analytics platforms, social listening tools, and CRM systems
  • Critical thinking skills to interpret data within a marketing context
  • Ability to work independently and as part of a team

What we can do for you:

At JLL, we make sure that you become the best version of yourself by helping you realize your full potential in an entrepreneurial and inclusive work environment. We will empower your ambitions through our dedicated Total Rewards Program, competitive pay, and benefits package.

Apply today!

Location:

On-site -Gurugram, HR

Job Tags:

JBS

If this job description resonates with you, we encourage you to apply, even if you don t meet all the requirements. We re interested in getting to know you and what you bring to the table!

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement .

For additional details please see our career site pages for each country.

For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here .

Jones Lang LaSalle ( JLL ) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process - including the online application and/or overall selection process - you may contact us at Accommodation Requests . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.


Employment Type: Full Time, Permanent

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What people at JLL are saying

2.4
 Rating based on 2 Senior Specialist reviews

Likes

Lots of pressure

Dislikes

Politics, put blame on others

  • Salary - Poor
  • +5 more
Read 2 Senior Specialist reviews

Senior Specialist salary at JLL

reported by 11 employees with 4-10 years exp.
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₹6.3 L/yr - ₹10.2 L/yr
40% less than the average Senior Specialist Salary in India
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