Relationship Manager

Job Title: Relationship Manager

Location: Delhi NCR
Experience: 5+ years
Industry Preference: Udaan, Jumbotail, Apna Club, and Similar E-com platforms| FMCG Companies.
Salary: Up to 4 LPA + Incentives

About Badho:
Badho is a fast-growing B2B technology platform that helps FMCG brands connect directly with retailers and distributors. We enable brands to launch new territories, run loyalty programs, market products, and drive direct orders from retailers. With a strong focus on digitizing and simplifying the supply chain, Badho empowers distributors by providing a seamless ordering experience, attractive reward programs, and business growth opportunities.

Job Summary:
We are looking for an experienced Relationship Manager to drive distributor acquisition, onboarding, and engagement. The ideal candidate should have a proven track record of handling FMCG distributors, and trade partners in e-com platforms like Udaan, jumbotail,etc and increasing order volumes through strong relationship management.

Key Responsibilities:
- Distributor Acquisition & Enrollment: Identify, pitch, and onboard new distributors.
- Distributor Relationship Management: Build and maintain strong relationships with existing distributors and retailers.
- Order Generation & Sales Growth: Increase order volume by ensuring active participation of distributors on the Badho platform.
- Onboarding & Training: Educate new distributors on how to use Badho’s platform, its features, and benefits.
- Market Expansion: Develop and execute strategies to expand distributor coverage and improve retention.
- Issue Resolution: Work with internal teams to address distributor concerns and ensure seamless operations.
- Market Analysis: Monitor competitor activities and provide insights to optimize distributor engagement.
- Promotions & Offers: Communicate offers, loyalty programs, and platform benefits to distributors to maximize their business growth.
- Target Achievement: Meet and exceed monthly distributor acquisition and order generation targets.

Requirements:
- Experience: Minimum 5 years in distributor handling, acquisition, and onboarding in FMCG/B2B platforms like Udaan, Jumbotail, Apna Club, or similar companies.
- Education: Graduate in any discipline.
- Skills: Strong sales, negotiation, and relationship-building skills.
- Industry Knowledge: Deep understanding of the FMCG distribution network, order generation, and distributor lifecycle.
- Location: Candidates must be based in or willing to relocate to Delhi NCR.

Why Join Badho?
- Work with a leading B2B platform transforming the FMCG distribution ecosystem.
- Competitive salary (Up to 4 LPA) + Lucrative Incentives.
- Career growth opportunities in a rapidly expanding company.

- Dynamic and fast-paced work environment with a tech-driven approach to distribution.