Digital Marketing Lead/Manager

Position Overview:

• Role: Digital Marketing Lead/ Manager
• Location: Indore, Work from Office
• Shift Timings: Night Shift (6:00 pm to 3:30 am IST, Daylight saving 7:00
  pm to 4:30 am IST)
• Working Days: Monday to Friday (5 days)

Key Responsibilities:

• Lead and strategize Social Media Marketing initiatives
• Oversee and optimize PPC campaigns (LinkedIn Ads, Google Ads, Facebook Ads, etc.)
• Conduct comprehensive keyword research and drive SEO efforts
• Create and execute innovative content strategies
• Implement and manage inbound marketing tactics (lead nurturing,
  marketing automation, CRM)
• Analyze and report on digital marketing performance metrics (traffic,
  conversions, ROI)
• Leverage LinkedIn Sales Navigator for lead generation and networking.

Requirement:

• 5+ years of experience in Digital Marketing with proven leadership skills
• Expertise in managing and optimizing digital marketing campaigns
• Hands-on experience with PPC, email marketing, and social media
  strategies.
• Proficient with LinkedIn Sales Navigator and lead generation.
• Highly creative with the ability to devise engaging campaigns and target
  audiences effectively
• Must have experience into B2B Marketing.

Perks and Benefits:

• Competitive salary
• Performance-based bonuses and incentives
• Comprehensive healthcare insurance